Protocol Delegation
Mobile
Money
Phone cases double as wallets for the ultimate 2-in-1 product.
Trend
What is the Mobile Money trend?
Mobile Money: With a person’s phone becoming as much of an everyday essential as money, consumers are looking to products that make it easy to tote both. Bags and purses can be bulky; a sleek phone case that also functions as a wallet is not. Such simple, double-use products appeal to those individuals who often care only about the bare necessities and who value convenience above all else.
Trend themes
Themes within the Mobile Money trend
Three behaviours holding the trend togetherMultifunctional Phone Cases
There is a trend towards creating phone cases that serve multiple purposes such as wallets or kickstands which maximizes convenience and functionality for consumers.
Smartphone Wallets
With the rise of mobile payment methods, integrating wallet functionality into phone cases is a trend that caters to consumers' desire for slimming down their carry items.
Rugged iPhone Cases
Consumers are looking for phone cases that offer maximum protection without sacrificing their style and aesthetics, creating opportunities for brands to create rugged yet stylish and unique phone cases.
Industry implications
What the Mobile Money trend means for industry
Where the trend changes the playbookMobile Accessories
The mobile accessories industry can maximize profits by incorporating the trend towards multifunctional phone cases and rugged yet stylish designs into their product offerings.
E-commerce
The trend towards smartphone wallets presents a disruptive innovation opportunity for e-commerce businesses to create an end-to-end mobile payment solution that eliminates the need for physical wallets.
Fashion & Lifestyle
The trend towards creating uniquely designed phone cases that serve multiple functions and offer superior protection presents an innovative opportunity in the fashion and lifestyle industry to tap into the mobile accessory market.
Trend signals
Trend signals for Mobile Money
Trend score 4.8 out of 10, from popularity 80%, activity 58%, freshness 8%.
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Evidence
Examples of the Mobile Money trend
7 featured examples from Aug 11, 2010 to Apr 27, 2011Smartphone Wallets
iMojito iPhone Case Fits Your Phone, Cash & Credit Cards
The mobile accessories industry can capitalize on the demand for smartphone wallets by developing innovative and stylish case designs.
Handmade iPhone Cases
Draught Dray Goods Crafts Multiple Leather Accessories
Opportunity for disruptive innovation in creating unique handmade fashion accessories.
Multifunctional Phone Cases
TRTL BOT has Revealed Two Eco-Friendly iPhone 4 Cases
The technology accessories industry can leverage the trend of eco-friendly phone cases to offer innovative and sustainable options for consumers.
Versatile Phone Holders
The Griffin Elan Passport Wallet iPhone 4 Case is a Handy Carrier
Developing innovative phone accessories to enhance user experience and convenience.
Phone-Protecting Money Clips
The Speck CandyShell Card iPhone Case Doubles as a Wallet
The integration of wallets with phone cases presents a disruptive innovation opportunity within the smartphone accessories industry.
Compartmental Cellular Covers
Keep All Personal Belongings in the Waterfield Smart iPhone 4 Case
Manufacturing companies can capitalize on the trend of compartmentalized phone cases by developing and producing innovative designs.
Rugged iPhone Cases
The Handmade iPhone Wallet From CXXVI Holds all Your Important Belongings
A growing market that produces practical, multi-functional phone cases made out of durable materials for rugged and manly aesthetics.