Category
Lifestyle
Assisted Choices
Trend cluster
Category
Fauxmance
Fake relationships help singles alleviate feelings of loneliness.
3.8
Trend score
Trend
What is the Fauxmance trend?
Fauxmance: Being single can be tough. Along with social pressure, being without a romantic partner can bring on feelings of loneliness and depression. To alleviate these feelings are "fauxmance" tools that let people pretend as if they are in relationships. While a novelty for now, these types of tools stand to alleviate loneliness while also providing singles with a fun "alternate reality" and game-like experience.
Trend themes
Themes within the Fauxmance trend
Three behaviours holding the trend together01
Virtual Companionship Services
Virtual companionship services are becoming more popular each day as they provide a sense of comfort and help alleviate loneliness for the users.
02
Personalized Technology-based Dating tools
With personalized dating tools powered by AI and chatbots, the future of dating will be powered by technology and provide individuals with a more customized dating experience.
03
Gamification of Relationships
Gamification of relationships is turning towards providing a new and innovative way to interact with the world, enabling people to develop a better understanding of relationships and human emotions
Industry implications
What the Fauxmance trend means for industry
Where the trend changes the playbookFor
Social Networking Services
The virtual companionship industry can take advantage of social networking services to make it easy for individuals to connect with each other and create a more interactive and engaging experience.
For
Digital Dating Platforms
The AI-powered dating platform provides a unique and personalized experience to individuals who seek to find their perfect match.
For
Gaming Industry
The integration of games with dating apps can provide users with an entertaining and educational way of learning and understanding relationships.
Trend signals
Trend signals for Fauxmance
Trend score 3.8 out of 10, from popularity 55%, activity 51%, freshness 8%.
Popularity55%
Activity51%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X (not a primary audience)
- Boomer (not a primary audience)
Market
North America
Europe
Evidence
Examples of the Fauxmance trend
5 featured examples from Feb 18 to Oct 4, 2011CategoryTech
Fake Online Relationships
The Cloud Girlfriend Fools Your Facebook Friends
Disruptive innovation opportunity: Developing AI technologies that can simulate human-like interactions and create virtual companions.
CategoryTech
Virtual Faux Boyfriends
This Text Boyfriend Service Gives You the Affection You Need
The Text Boyfriend service offers opportunities for innovation in the dating and relationship services industry by providing virtual companionship and support.
CategoryLifestyle
Girlfriend-Renting Websites
'Loue Une Petite Amie' Makes Finding a Date Easier Than Ever
Disruptive innovation opportunity: Create an online marketplace for renting various types of companions or social experiences.
CategoryMarketing
Girlfriend Multiplication Apps
This Clever Axe Campaign Makes You Look Like a Player on Facebook
Opportunity for personal care product companies to create unique and entertaining marketing campaigns.
CategoryPop Culture
Faux Female Companion Websites
FakeGirlfriend Sends You Texts From an Imaginary Girlfriend
Developing emotional AI solutions that can respond to human emotions in nuanced ways.
