Trend cluster
Category

Naughty
Housewares

Home accents become more daring and risque.

Brutally Blunt EmbroideryStylish Kinky DensSecret Naughty LampsPosterior PlushiesCrocheted Phallic Pillows

Trend

What is the Naughty Housewares trend?

Naughty Housewares: Your home is your haven, a place where you don't have to answer to anyone -- or explain yourself. With this in mind, product designers are creating crude and provocative housewares that appeal to consumers' more risque tastes. These novelties allow people to indulge in humor as well as their naughtier sides, without public judgment.

Trend themes

Themes within the Naughty Housewares trend

Three behaviours holding the trend together
01

Naughty Homeware

From phallic pillows to kinky furniture and honest embroidery, designers are creating crude and provocative housewares that appeal to consumers' more risque tastes.

02

Humorous Home Decor

Designers are creating novel home decor that incorporates humor and allows people to indulge in a more playful side.

03

Unconventional Craft Art

Craftspeople are modernizing traditional art forms such as embroidery by stitching swear words and sexual innuendo into them.

Industry implications

What the Naughty Housewares trend means for industry

Where the trend changes the playbook
For

Home Decor

Business professionals in the home decor industry can reference the trend of incorporating humor and risque elements to create novelty pieces.

For

Crafts

Craftspeople can reference the trend of modernizing traditional art forms to create edgier, more unconventional pieces and tap into new markets.

For

Gag Gifts

Business professionals in the gift industry can reference the trend of creating humorous and suggestive novelty items for consumers looking for a laugh or shock value.

Trend signals

Trend signals for Naughty Housewares

Trend score 5.7 out of 10, from popularity 83%, activity 78%, freshness 8%.

Popularity83%
Activity78%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X (not a primary audience)
  • Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific