Category
Tech
Automated Upkeep
Trend cluster
Category
Continual
Charge
Products allowing consumers gadget-charging convenience.
3.4
Trend score
Trend
What is the Continual Charge trend?
Continual Charge: According to mobiThinking, approximately 77 percent of the world’s population are mobile subscribers; tech companies can’t afford to ignore such a staggering figure. Thus, as the world’s demand for phones and other gadgets increases, the demand for convenient charging options also increases. Innovations that allow for anytime charging, or the functionality of multi-gadget charging, are capturing the attention of tech consumers everywhere.
Trend themes
Themes within the Continual Charge trend
Three behaviours holding the trend together01
Convenient Gadget Charging
As demand for convenient charging options increases with the growth in gadget usage among consumers, innovations that allow for anytime charging or multi-gadget charging are capturing the attention of tech consumers everywhere.
02
Integration of Charging within Regular Objects
Innovation that allows consumers to charge their gadgets through regular objects like shoes, clothes hangers and bike components are expanding the boundaries for on-the-go gadget charging.
03
Slim and Multi-Functional Charging Accessories
Slim-fit mobile covers and bags with integrated chargers and retractable USB cables with multiple connectors are providing a more travel-friendly approach to gadget charging needs.
Industry implications
What the Continual Charge trend means for industry
Where the trend changes the playbookFor
Consumer Electronics
Consumer electronics industry can continue creating products or accessories that are multifunctional and convenient for gadget users who demand constant use of their devices.
For
Fashion
Clothing and shoe brands can explore the integration of charging capabilities within their products as a way to expand their offerings and appeal to tech-savvy customers.
For
Transportation
Vehicle and bike components industry can create products that incorporate charging capability like hub-mounted dynamo, creating more convenience for riders who need constant access to their mobile devices.
Trend signals
Trend signals for Continual Charge
Trend score 3.4 out of 10, from popularity 45%, activity 49%, freshness 8%.
Popularity45%
Activity49%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
South America
Evidence
Examples of the Continual Charge trend
6 featured examples from Sep 8 to Sep 23, 2011CategoryTech
Slim Mobile Cover Chargers
The ppyple Active Case AC4 Expands Battery Life without the Bulk
Consumer electronics industry can explore the production of slim-fit charger cases and integrated mobile phone accessories.
CategoryEco
Shoe Gadget Juicers
Cellphone Charger by Soledad Martin Turns Paces into Power
Find disruptive opportunities in renewable energy solutions, such as using wearable devices to generate power.
CategoryArt & Design
Gadget-Charging Bicycles
The 2012 Starke Series of Bikes Lets You Power USB Devices on the Go
Bicycle manufacturers can leverage USB connectivity and integrated lighting systems to appeal to tech-savvy consumers looking for convenient and safe commuting options.
CategoryArt & Design
Rechargeable Clothes Carriers
The Hanger USB Charger Recharges Your Gadgets in the Closet
The integration of USB charging capabilities in clothes hangers presents an opportunity for the fashion industry to enhance the functionality and convenience of their products.
CategoryArt & Design
Universal Gadget Chargers
The 3-in-1 Retractable USB Cable Energizes Multiple Devices
The electronics industry stands to benefit from investing in and developing universal charging solutions for multiple devices.
CategoryTech
Self-Restoring Laptop Holders
The PowerBag Charges Your Computer While On-the-Go
Companies in this industry can produce customized bags for people who need multiple features in a single bag and desire portability.
