Trend cluster
Category

Eco
Skyscraper

New tower designs experiment with the use of wood.

Wooden Skyscraper ConceptsWood-Made Office CampusesWooden Skyscraper ConceptsHybrid Concrete-Wood Towers

Trend

What is the Eco Skyscraper trend?

Eco Skyscraper: Increasingly, architects and engineers are turning to wood for the construction of eco-skyscrapers and towers. Timber is a largely unexplored building material for structures with more than three stories, but has enjoyed a recent surge in popularity due to its status as a sustainable building material. This preference is reflective of the increased emphasis and awareness that both designers and consumers have placed on sustainable products, in the face of climate change and its consequences.

Trend themes

Themes within the Eco Skyscraper trend

Three behaviours holding the trend together
01

Timber as a Sustainable Building Material

Architects and engineers are increasingly using timber for construction of eco-skyscrapers and towers in an effort to create more sustainably-designed buildings

02

Green Building Designs

Architectural firms are designing green buildings to incorporate rooftops gardens and dedicated green space, part of a growing trend to address communities' ecological footprint.

03

The Use of Locally-Sourced Materials

Buildings adopting locally-sourced materials, particularly wood, suggests utilization of locally-sourced materials to influence sustainable urban development.

Industry implications

What the Eco Skyscraper trend means for industry

Where the trend changes the playbook
For

Architecture and Design

Architectural firms are searching for eco-friendly and sustainable building materials to address the growing emphasis placed on sustainable architecture.

For

Urban Development

Urban planners and construction companies are incorporating sustainable materials such as timber and rooftop gardens as part of building community-driven sustainability initiatives.

For

Environmentally Conscious Construction

Builders are now prioritizing environmentally responsible construction methods in an attempt to reduce urban ecological footprints and greenhouse gas emissions from construction and building processes.

Workshop question

How does your brand work to satisfy consumer standards on sustainability?

Trend signals

Trend signals for Eco Skyscraper

Trend score 2.5 out of 10, from popularity 26%, activity 41%, freshness 8%.

Popularity26%
Activity41%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X
  • Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
South America
Africa