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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,159 more

Botanical Baking

Brands leverage natural ingredients for baked goods

Implications - Beyond vegan and vegetarian meal options, brands begin to offer simple, botanical baking ingredients that cater to diet-restricted and health-conscious consumers. Options like plant-based sprinkles cater to consumers seeking a sense of personalization in the foods they choose to consume.
Workshop Question — In what way could you adapt your product or service offerings to be more reflective of consumer needs for all-natural goods?
4.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
7 Featured, 62 Examples:
47,763 Total Clicks
Date Range:
Mar 17 — Apr 18
Trending:
Average
Consumer Insight Topics:

Featured Examples

Cauliflower-Based Baking Mixes
Cauliflower-Based Baking Mixes
CAULIPOWER's 'CAULI-FLOUR' is a Vegetable-Powered Mix
Sneaking vegetables into cooking and baking is a surefire way to support a vibrant, well-rounded diet—and CAULIPOWER is now making it easier than ever with its newly launched CAULI-FLOUR. CAULI-... MORE
Plantain Flour Cookies
Plantain Flour Cookies
The Real Coconut is Launching a Range of Easily Digestible Cookies
To add to its line of coconut flour tortilla chips and tortillas, The Real Coconut debuted its new line of plantain flour cookies at Natural Products Expo West. These new cookies are made with 100%... MORE
Plant-Based Dessert Toppings
Plant-Based Dessert Toppings
The Trader Joe's Coconut Whipped Topping is Dairy-Free
The market for dairy-free food products is only increasing, so Trader Joe’s has recently debuted its new Coconut Whipped Topping as a dairy-free option for dressing up desserts this holiday... MORE
Chickpea-Based Cookie Dough
Chickpea-Based Cookie Dough
P.S. Snacks Co.'s Ready-to-Eat Cookie Dough Remixes a Classic Formula
Flour is often listed as one of the first ingredients that goes into making cookies, but P.S. Snacks Co.‘s ready-to-eat cookie dough swaps this key ingredient for an unusual one—organic... MORE
Empowering Plant-Based Sprinkles
Empowering Plant-Based Sprinkles
The Girl Pow! Sprinkles Support Girls Who Code
Supernatural and PieShell teamed up to create The Girl Pow! Project, which aims to encourage women to share their ideas and empower young women through the Girls Who Code organization. For the... MORE
Vegan Pancake Mixes
Vegan Pancake Mixes
Foodstirs' Organic Sunday Stacks Pancake Mix Features Clean Ingredients
Foodstirs is a company that prides itself on providing modern baking solutions in the form of kits and products like its newest vegan pancake mix. The Organic Sunday Stacks Pancake Mix is certified... MORE
Naturally Sweetened Paleo Muffins
Naturally Sweetened Paleo Muffins
Soozy's Muffins Feature Alternative Flour and Coconut Sugar
From swapping wheat flour for almond or coconut flour and replacing refined sugar with a natural sweetener alternative, paleo baking can involve a lot of substitutions—but Soozy’s offers a... MORE

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