Social Shopping

Shopaholics are using social media for networking and retail therapy
Implications - To many consumers, shopping can be as much about buying as it is about socializing. Attempting to capitalize on the fact that many online shoppers like to review, network and interact as they shop, online storefronts are adding networking platforms to their virtual operations, while marketers are scrambling to apply social media sites like Facebook and Twitter to their selling tactics.
SCORE: 4.1
Mild Top 6 Examples: 33,188 Total Clicks Dec 09 - Sep 10
Popularity
Activity
Freshness
DEMOGRAPHICS
Social Media Makeup - Avon Launches 'Mark' Facebook Sales Platform
SCORE: 4.8
Warm 7,407 Clicks Pub: Dec 18, 09
Social Media Makeup
Avon Launches 'Mark' Facebook Sales Platform
Remember the Avon lady? You don’t see her around much anymore, what with online cosmetics boutiques and mega brands like Sephora taking over. Well, Avon is now launching their own e-tailing model with… [More]
Social Media Shopping - Facebook and Amazon Team Up for an Easy Shopping Experience
SCORE: 5
Warm 6,772 Clicks Pub: Jul 29, 10
Social Media Shopping
Facebook and Amazon Team Up for an Easy Shopping Experience
You can now take your shopping experience to the next level as Facebook and Amazon team up to provide purchase recommendations for users of the social network. Using Facebook Connect, users can now opt… [More]
Social Shopper Cams - The Diesel Facebook Cam is for the Networking Shopaholic
SCORE: 5.2
Mild 7,566 Clicks Pub: May 7, 10
Social Shopper Cams
The Diesel Facebook Cam is for the Networking Shopaholic
The Diesel Facebook Cam is yet another brilliant idea by Diesel. The greatest move any company can make right now is connecting themselves to Facebook or any other social networking tool. Shoppers can… [More]
Group Buying Sites - Socialbuy Uses Social Media to Find Luxury Bargains
SCORE: 4.5
Mild 6,047 Clicks Pub: Feb 3, 10
Group Buying Sites
Socialbuy Uses Social Media to Find Luxury Bargains
“Group buying” usually evokes images of families at Costco loading shopping carts with toilet paper in bulk; however, the concept is making a modernized comeback via social media, giving consumers access… [More]
Social Shopping Sites - Couture Society Combines Online Shopping With Social Networking
SCORE: 2.9
Untested 3,637 Clicks Pub: Dec 18, 09
Social Shopping Sites
Couture Society Combines Online Shopping With Social Networking
Sometimes, shopping isn’t so much about buying stuff (I said, sometimes) as much as it is about social interaction. There’s nothing better than gossiping and catching up with good friends while browsing… [More]
Mommy Marketplaces - Trading Cradles is an Online Network for Baby Goods
SCORE: 1.6
Untested 1,759 Clicks Pub: Aug 8, 10
Mommy Marketplaces
Trading Cradles is an Online Network for Baby Goods
Trading Cradles is an online network for buying and selling baby goods. According to TradingCradles.com, new parents spend over $10,000 on their baby in the first year alone. With Trading Cradles, mommies… [More]