Researchers Graph Twitter Emotions Throughout the United States

By: Chelsea MacMillan - Published: Jul 23, 2010 • References: geekosystem
Northeastern and Harvard researchers have created a mood map of the United States that shows the mood of Americans throughout the day. Using Twitter as a source, a word decoding system called Affective Norms for English Words (ANEW) is applied to over 300 million tweets to decode the mood of people based on their lingo.

The mood map shows a scale of color from green to red; red represents angry or negative emotions, while green represents happy ones. Stats for Social Media Mood Maps Trending: Older & Mild
Research: 1,853 clicks in 305 w
Interest: > 3 minutes
Concept: Mood Map
Related: 72 examples / 55 photos
Segment: Neutral, 18-55
Comparison Set: 26 similar articles, including: twitter fail wallpaper, 73 modified maps, and emotional band-aids.