Futuristic Optical

Eyewear retailers reinvent to compete with direct-to-consumer models

Implications - In an effort to stay competitive in the era of direct-to-consumer optical services, traditional retail concepts are being re-imagined to reflect the expectations of modern consumers. Such design-focused, futuristic spaces put the emphasis on customer experience and reintroduce genuine excitement into the process of shopping for eyewear. If traditional retailers expect to compete with e-commerce, they must make the in-store experience irresistible to consumers.
SCORE: 5.5
Warm Top 4 Examples: 12,364 Total Clicks Jul 15 - Dec 15
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Consumer Insight Topics: Art & DesignBusinessDesignRetail
Minimalist Eyewear Boutiques - Ace & Tate is an E-tailer with a New Physical Outpost in Amsterdam
SCORE: 6.9
V. Hot 4,118 Clicks Pub: Jul 20, 15
Minimalist Eyewear Boutiques
Ace & Tate is an E-tailer with a New Physical Outpost in Amsterdam
Following a series of successful pop-ups across Europe, Act & Tate has opened its first brick and mortar eyewear boutique located in Amsterdam’s canal district. The bright, minimalist... [More]
Bare Eyewear Shops - This Minimalist Eyewear Store Uses Bricks to Display Glasses
SCORE: 5.5
Warm 3,943 Clicks Pub: Jul 20, 15
Bare Eyewear Shops
This Minimalist Eyewear Store Uses Bricks to Display Glasses
Viu is an eyewear shop that has an extremely minimalist interior design, which allows a consumer’s full focus to be on the glasses. Some walls are pure white brick that have nothing on them at... [More]
Perception-Bending Eyewear Shops - The Eye Eye Boutique Features a Variety of Spaces
SCORE: 4.8
Warm 2,870 Clicks Pub: Dec 4, 15
Perception-Bending Eyewear Shops
The Eye Eye Boutique Features a Variety of Spaces
Eye Eye is a new optician and eyewear boutique located in Seattle’s Capitol Hill neighborhood that is designed to play with the perception of the shopper. Feeling like something out of Tokyo... [More]
Futuristic Eyewear Boutiques - The New Viu St Gallen Store Resides in a Historic District
SCORE: 4.1
Mild 1,433 Clicks Pub: Dec 11, 15
Futuristic Eyewear Boutiques
The New Viu St Gallen Store Resides in a Historic District
The Viu St Gallen store is located in the heart of the town in the northeast corner of Switzerland. The futuristic boutique resides in a historic building in a car-free region of the scenic... [More]
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