Incentivized Vending

Vending retail becomes more experiential through non-monetary transactions

Implications - Though hailed for its convenience, vending retail has evolved to become more experiential over time. Swapping traditional monetary transactions for something more activity-based not only aligns the brand in question with core consumer values, such as health and wellness, but also helps consumers achieve their goals. Brands that actively support and incentivize their consumers will succeed in gaining their respect.
SCORE: 5.6
Mild Top 4 Examples: 5,066 Total Clicks Apr 15 - Dec 15
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DEMOGRAPHICS
Exercise-Dependendant Water Machines - This Machine Requires Users to Run for Clean Drinking Water
SCORE: 6.1
Warm 3,340 Clicks Pub: Jul 24, 15
Exercise-Dependendant Water Machines
This Machine Requires Users to Run for Clean Drinking Water
The Singapore-based non-profit organization ‘Lien AID’ recently held a campaign to demonstrate how difficult it can be for many people in the world to access clean drinking water. In... [More]
Eco Vending Machines - Volkswagen's Think Blue Vending Machine Accepts Old Batteries As Payment
SCORE: 5.2
Mild 743 Clicks Pub: Apr 16, 15
Eco Vending Machines
Volkswagen's Think Blue Vending Machine Accepts Old Batteries As Payment
As part of an initiative called Think Blue, car company Volkswagen wanted to find ways to make it easier for people to recycle. One of its inventive solutions came in the form of a vending machine,... [More]
Sweat-Activated Drink Dispensers - Gatorade's Drink Vending Machine Only Serves People Who Sweat
SCORE: 4.8
Mild 431 Clicks Pub: Jul 9, 15
Sweat-Activated Drink Dispensers
Gatorade's Drink Vending Machine Only Serves People Who Sweat
Most drink vending machines are designed to dole out refreshment when the right amount of coins is traded in, but Gatorade’s Sweat Machine operates a little differently. The Sweat Machine... [More]
Coffee-Dispensing Crosswalks - This Nescafé Coffee Campaign Bring Strangers Together Via Technology
SCORE: 4.9
Mild 552 Clicks Pub: Jun 16, 15
Coffee-Dispensing Crosswalks
This Nescafé Coffee Campaign Bring Strangers Together Via Technology
This Nescafé coffee campaign combined its amazing coffee with high-tech communication devices to bring strangers together. Nescafé inserted coffee vending machines and video chat devices onto... [More]
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