London's H2Only Just Serves Glasses of Tap Water

By: Laura McQuarrie - May 30, 2015
References: h2only.org.uk & prexamples
As part of the H2Only campaign to get people to donate to charity instead of buying expensive drinks like coffee and alcohol, a pop-up water bar was opened up in London for a day.

The temporary bar is being called "London's first water-only bar," taking pride in the fact it only serves glasses of tap water in cardboard cups. Getting a drink of water at this stop was of benefit to the Royal National Lifeboat Institution, an organization that relies on donations in order to make life-saving missions.

Like the H2Only bar, several temporary shops before it have capitalized on selling a single item or an activity for an extremely short amount of time in order to promote the spread of social good.