The ubiquitous nature of designer goods becomes a marketing tool for artists
Implications - As the luxury becomes ubiquitous, artists and imitators are reinterpreting trademarks as a way to feed off of pre-established infamy and appeal to consumers unable to afford such products. Legal issues surrounding trademark and intellectual property have become skewed in the Internet age and the web has also given rise to a culture of remix. Brands who embrace crowd-created expressions of their logos and iconography, will appeal and connect to digital natives more that than brands who choose to staunchly protect the proliferation of their labels.
6 Featured, 53 Examples:
521,931 Total Clicks
Date Range:
May 13 — May 14
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Warm
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