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Nordic Couture Captures

Clean the Sky - Positive Eco Trends & Breakthroughs

The Human Ecdysis ODDA Magazine Editorial is Fur-Clad

— November 12, 2013 — Fashion
The 'Human Ecdysis' ODDA Magazine editorial brings its Nordic inspiration to life with voluminous fur staples that defy convention. Justin sterling stars in the fashion-forward image series that is captured by photographer Emmanuel Giraud.

The model is outfitted by stylist Simon Pylyser who dresses him in unique menswear pieces that range from patchwork coats to fur-trimmed vests that are designed with the daring style-setter in mind.

With art direction by Yasmina Benabdelkrim, the 'Human Ecdysis' ODDA Magazine fashion story channels a traditionally Nordic aesthetic thanks to its abundance of heavy fur and wool staples. Setting the tone for the coming season, this editorial showcases a range of outerwear that is guaranteed to keep one both warm and fashion-forward this winter.
Trend Themes
1. Voluminous Fur Staples - Opportunity for disruptive innovation lies in the development of sustainable alternatives to fur materials, such as high-quality faux fur, that still provide the same luxurious and voluminous look.
2. Patchwork Coats - There is a potential for disruptive innovation in the fashion industry by incorporating advanced technologies, such as 3D printing or digital pattern cutting, to create customized patchwork coat designs that reflect individual style preferences.
3. Fashion-forward Outerwear - Disruptive innovation opportunities can be found in the integration of smart textile technologies, such as heated fabrics or embedded sensors, into fashion-forward outerwear designs to enhance functionality and comfort.
Industry Implications
1. Fashion and Apparel - The fashion and apparel industry can explore disruptive innovation by investing in sustainable fur alternatives, incorporating advanced manufacturing technologies for customized designs, and integrating smart textiles into outerwear.
2. Textile and Material Science - The textile and material science industry can seize disruptive innovation opportunities by developing sustainable fur substitutes, advancing 3D printing technologies for customized textiles, and creating intelligent fabrics for enhanced functionality in outerwear.
3. Luxury Lifestyle - Luxury lifestyle brands can embrace disruptive innovation by offering high-end fur alternatives that align with sustainability values, collaborating with fashion designers to create exclusive patchwork coat collections, and integrating smart technologies into their outerwear lines to provide exceptional comfort and functionality.
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