Public furniture is designed with interaction in mind
Implications - It's often that, when in public, people withdraw into the comfort of their devices. To counteract this form of tech-assisted isolation, designers have begun designing furniture that encourages social interaction in public spaces. Achieving this level of engagement and participation ensures these spaces appear lively and engaging, drawing in more people, and thus, more business.
Workshop Question - What impact does your brand have on the people that use your products/services in terms of lifestyle?