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Tutorial-style home decor videos capture the attention of young adults
Implications - Looking for ways to entertain and engage Millennials who have become jaded towards traditional marketing outlets, furniture and decor brands are adapting their message in easy-to-digest and fun to watch formats. With Millennial consumers already accustomed to the instant gratification of an online tutorial when pursuing new skills and areas of interest, they are much more responsive to brands that are integrating this style into their marketing campaigns and creating organic conversations rather than telling them what to buy. [More]
SCORE 5.8
Popularity
Activity
Freshness
Megatrends
Patterns
43,301 Total Clicks
Jul 16 - Nov 17
This Month and Mild
Modular items that are still usable when compressed increase efficiency
Implications - Items that traditionally stack or collapse usually do so for ease of storage or transport. Creatively designed objects and products that garner functionality while both expanded and compressed help consumers and businesses alike to maximize their available resources. Brands can employ a function-forward stacking mindset to create multifaceted conduits that more deeply engaging consumers, piquing curiosity throughout the very experience of employing them. [More]
SCORE 6.3
Popularity
Activity
Freshness
Megatrends
Patterns
85,134 Total Clicks
Oct 16 - Aug 17
This Quarter and Warm
Minimized redesigns on common items increase their efficiency
Implications - It's tempting to add to items in the name of improvement, but minimizing product designs can be even more efficient. Creative tweaks that reduce products to their essential functions can greatly improve consumers' experiences with them. If designers think in terms of the users' real experience with products, they can maximize the usefulness of even the commonest and most entrenched items. [More]
SCORE 6
Popularity
Activity
Freshness
Megatrends
Patterns
121,495 Total Clicks
Aug 16 - Aug 17
This Quarter and Warm
Art & DesignDesignHomeFurniture
Parents favor adaptable furniture that grows with their kids
Implications - Modular furnishings have become a favorite as homes get smaller and the need for customization gains prominence. When it comes to raising kids in these homes, savvy parents are opting for pieces that accommodate the different stages of childhood. Designs that adapt to user’s changing needs are seen as investments that will last and grow with the family, indicating a desire for smarter purchases. [More]
SCORE 6.4
Popularity
Activity
Freshness
Megatrends
Patterns
251,282 Total Clicks
Oct 15 - Jul 17
This Year and Warm
The 6 Patterns of Opportunity & Top 18 Megatrends
Kids’ home furnishings emphasize wellness-focused play
Implications - Parents of the health and wellness movement are looking to curate creative spaces for their children that encourage physical activity and overall well-being. This shift in priorities indicates an opportunity for home decor brands as well as fitness brands to tap into the youth-centric health movement with a focus on aesthetics and play. [More]
SCORE 5.8
Popularity
Activity
Freshness
Megatrends
Patterns
85,876 Total Clicks
Apr 16 - Jul 17
This Year and Mild
Shared spaces take a modular approach for multipurpose usage
Implications - Modern lifestyle shifts mean a more adaptable approach in architectural design is needed in order to maximize the usage of a space. Shared spaces in particular are becoming increasingly relied upon to accommodate different work and leisure preferences so as to create a sense of inclusivity and acceptance. [More]
SCORE 7.6
Popularity
Activity
Freshness
Megatrends
Patterns
151,395 Total Clicks
Oct 16 - Apr 17
This Year and V. Hot
Lucite makes a comeback through standout decor
Implications - Seeing a resurgence in fashion, Lucite is also reigniting its popularity within furniture alongside the resurrection of art deco design. The durable clear plastic lends itself well to the Millennial aesthetic through the use of prismatic colors and easy maintenance, signifying a strong consumer desire for functional yet fun interior design that makes a statement. [More]
SCORE 6.4
Popularity
Activity
Freshness
Megatrends
Patterns
116,699 Total Clicks
Dec 15 - Mar 17
This Year and Warm
Art & DesignDesignHomeFurniture
Trend Hunter Services
Consumers consciously create cozy spaces that emphasize enjoying the home
Implications - Inspired by the Danish manifesto for cozy comfort, consumers in warm and cold countries alike are looking to surround themselves with plush fabrics, warm textures and soft furnishings that embrace users in a cushy hug. An extension of the style of Japanese minimalism popularized by Marie Kondo, the emerging prevalence of Hygge demonstrates a desire in consumers to surround themselves with objects that bring joy while increasing a sense of mindfulness in the home. [More]
SCORE 7.2
Popularity
Activity
Freshness
Megatrends
Patterns
151,895 Total Clicks
Nov 15 - Feb 17
This Year and Hot
Portable, casual furniture gets a modern upgrade
Implications - Providing consumers with flexible, comfortable furnishing options, the classic bean bag is getting a modernized update to suit the needs of today's consumer. Whether upleveled by multi-functional design or an updated aesthetic, this fresh take appeals to consumers' desire for modernized familiarity. [More]
SCORE 6.2
Popularity
Activity
Freshness
Megatrends
Patterns
277,400 Total Clicks
Oct 14 - Oct 16
Warm
Art & DesignHomeFurniture
Consumers trade public spaces for elaborate custom backyard retreats
Implications - Visually appealing products and patio sets for outdoor soirees entice consumers to create a personal sanctuary in their own backyards. Millennials prefer at-home entertainment to cut costs and present a personalized flare, while Boomers are more inclined to host gatherings for privatization and relief from overcrowded public venues. This shift in leisure activities speaks to an overall consumer desire for customization and intimacy, regardless of their assigned generation. [More]
SCORE 4.9
Popularity
Activity
Freshness
Megatrends
Patterns
140,231 Total Clicks
May 16 - Jun 16
Warm