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References to fantasy movies make their way into unexpected, mainstream markets
Implications - No longer just niche elements of pop culture fandom, cult movies and character references are making their way into mainstream categories like household goods and furnishings for consumer appeal. More than merely movie memorabilia, brands in categories like home décor are integrating design references from popular fantasy franchises as a means to not only connect with younger demographics, but also reinvent themselves in a way not typically associated with more high-end goods. [More]
SCORE 7.1
Popularity
Activity
Freshness
Megatrends
Patterns
48,953 Total Clicks
Sep 17 - Sep 18
This Month and Warm
Dining furniture prioritizes aesthetics over functional features
Implications - In an act of self-expression, first-time homeowners opt for less functional dining room pieces and instead choose more creative and artistic furniture. Since many young consumers prefer to dine out anyways, brands are helping them harness their personal brands by designing offbeat tables and houseware pieces. This shift in furniture design showcases a new opportunity for brands to build long-term relationships with the Millennial demographic. [More]
SCORE 6.9
Popularity
Activity
Freshness
Megatrends
Patterns
66,501 Total Clicks
Aug 17 - Sep 18
This Month and Warm
Art & DesignFurniture
Workout equipment is being adapted to fit into the minimalist aesthetic
Implications - Workout equipment that can be easily stowed away or integrated into the design of a home makes it easier for consumers to enjoy a fit lifestyle without disrupting the design flow of their home. As urbanization progresses, products like these appeal to consumers trying to maximize the space that they do have, functioning as a driving factor in purchasing decisions for those living in micro-homes or apartments. [More]
SCORE 8.6
Popularity
Activity
Freshness
Megatrends
Patterns
202,268 Total Clicks
Feb 17 - Feb 18
This Year and V. Hot
Tutorial-style home decor videos capture the attention of young adults
Implications - Looking for ways to entertain and engage Millennials who have become jaded towards traditional marketing outlets, furniture and decor brands are adapting their message in easy-to-digest and fun to watch formats. With Millennial consumers already accustomed to the instant gratification of an online tutorial when pursuing new skills and areas of interest, they are much more responsive to brands that are integrating this style into their marketing campaigns and creating organic conversations rather than telling them what to buy. [More]
SCORE 4.4
Popularity
Activity
Freshness
Megatrends
Patterns
57,264 Total Clicks
Jul 16 - Nov 17
This Year and Mild
The 6 Patterns of Opportunity & Top 18 Megatrends
Modular items that are still usable when compressed increase efficiency
Implications - Items that traditionally stack or collapse usually do so for ease of storage or transport. Creatively designed objects and products that garner functionality while both expanded and compressed help consumers and businesses alike to maximize their available resources. Brands can employ a function-forward stacking mindset to create multifaceted conduits that more deeply engaging consumers, piquing curiosity throughout the very experience of employing them. [More]
SCORE 5.1
Popularity
Activity
Freshness
Megatrends
Patterns
123,888 Total Clicks
Oct 16 - Aug 17
Warm
Minimized redesigns on common items increase their efficiency
Implications - It's tempting to add to items in the name of improvement, but minimizing product designs can be even more efficient. Creative tweaks that reduce products to their essential functions can greatly improve consumers' experiences with them. If designers think in terms of the users' real experience with products, they can maximize the usefulness of even the commonest and most entrenched items. [More]
SCORE 4.9
Popularity
Activity
Freshness
Megatrends
Patterns
144,930 Total Clicks
Aug 16 - Aug 17
Warm
Art & DesignDesignHomeFurniture
Parents favor adaptable furniture that grows with their kids
Implications - Modular furnishings have become a favorite as homes get smaller and the need for customization gains prominence. When it comes to raising kids in these homes, savvy parents are opting for pieces that accommodate the different stages of childhood. Designs that adapt to user’s changing needs are seen as investments that will last and grow with the family, indicating a desire for smarter purchases. [More]
SCORE 5.4
Popularity
Activity
Freshness
Megatrends
Patterns
276,179 Total Clicks
Oct 15 - Jul 17
Warm
Trend Hunter Services
Kids’ home furnishings emphasize wellness-focused play
Implications - Parents of the health and wellness movement are looking to curate creative spaces for their children that encourage physical activity and overall well-being. This shift in priorities indicates an opportunity for home decor brands as well as fitness brands to tap into the youth-centric health movement with a focus on aesthetics and play. [More]
SCORE 4.7
Popularity
Activity
Freshness
Megatrends
Patterns
102,073 Total Clicks
Apr 16 - Jul 17
Mild
Shared spaces take a modular approach for multipurpose usage
Implications - Modern lifestyle shifts mean a more adaptable approach in architectural design is needed in order to maximize the usage of a space. Shared spaces in particular are becoming increasingly relied upon to accommodate different work and leisure preferences so as to create a sense of inclusivity and acceptance. [More]
SCORE 6.7
Popularity
Activity
Freshness
Megatrends
Patterns
163,677 Total Clicks
Oct 16 - Apr 17
V. Hot
Lucite makes a comeback through standout decor
Implications - Seeing a resurgence in fashion, Lucite is also reigniting its popularity within furniture alongside the resurrection of art deco design. The durable clear plastic lends itself well to the Millennial aesthetic through the use of prismatic colors and easy maintenance, signifying a strong consumer desire for functional yet fun interior design that makes a statement. [More]
SCORE 6.8
Popularity
Activity
Freshness
Megatrends
Patterns
149,443 Total Clicks
Dec 15 - Apr 18
This Year and Warm
Art & DesignDesignHomeFurniture