Work-from-home products are designed with aesthetics in mind
Trend - Now that work-from-home setups have become the norm, many consumers have settled into this new lifestyle. Now, brands are offering functional but design-friendly pieces that help people settle in to their home offices in the long-term.
Insight - The pandemic has brought on many lifestyle changes for consumers, some of which have become the norm. Virtual work is part of this shift, with more workers having no plans to return to their offices on a permanent basis. The lifestyle shifts required to settle into long-term virtual work includes everything from home design to various wellness rituals.
Insight - The pandemic has brought on many lifestyle changes for consumers, some of which have become the norm. Virtual work is part of this shift, with more workers having no plans to return to their offices on a permanent basis. The lifestyle shifts required to settle into long-term virtual work includes everything from home design to various wellness rituals.
Workshop Question - Which of its customers' lifestyle changes will your business continue to adapt to?
Trend Themes
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Design-friendly WFH Products — The trend towards functional but design-friendly work-from-home products is driven by consumers settling into a long-term virtual work lifestyle.
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Efficient and Space-saving Workstations — The pandemic has spurred a need for space-saving and efficient workstations that cater to those with limited home office space.
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Creativity-enhancing WFH Products — Fiverr's 'Other Angles' collection and collaborations with global creative freelancers highlights a trend towards creativity-enhancing work-from-home products.
Industry Implications
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Furniture Design — The trend towards efficient, space-saving workstations and design-friendly WFH products presents a disruptive innovation opportunity for furniture designers.
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Office Supplies and Equipment — The trend towards creativity-enhancing WFH products presents a disruptive innovation opportunity for companies specializing in office supplies and equipment.
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Interior Design and Decor — The need for efficient, space-saving workstations that are also design-friendly presents a disruptive innovation opportunity for interior designers and decor companies.
9 Featured, 80 Examples:
343,525 Total Clicks
Date Range:
Sep 21 — Jul 23
Trending:
Viral
Consumer Insight Topics:
