Some of the April 2020 market trends are quite unique, others enhance competition in their own category.
In terms of the former, Good Bulls by DataGene is a great example. The innovation is extremely useful and geared toward the agricultural industry. Deployed as a mobile app, it helps farmers make the best breeding decisions for their business.
The latter is a more robust category in the April 2020 market round-up. It includes things like KFC Canada's test that will determine if it is feasible for the fast-food chain to allow customers to order through Google Home and the initiation of Amazon's food delivery service in India. Netflix, another purveyor in this category, is testing out a yearly subscription model that will save consumers some money and ultimately create a more competitive environment in the world of entertainment streaming.
Top 70 Market Trends in April
70
Unique Accommodation Competitions
Airbnb Launched the Unique Airbnb Fund to Find Abnormal Housing
69
Ocean Plastic Textiles
Camira Boasts Plastic Bottle Fabric, Supporting Sustainability Initiatives
68
Fast-Growing Russian Supermarket Chains
The Successful VkusVill is Planning a Sizeable Expansion
67
QSR Ordering Service Tests
KFC Canada is Running a Test Where Customers Can Order Through Google
66
Checkout-Free Retail Expansions
Amazon Now Has Agreements for Automated Checkout Systems
65
Tamper-Proof Mobile Food Orders
Chipotle Introduces Tamper-Proof Packaging During the Coronavirus
64
Full-Service Restaurant Loyalty Programs
Ready & Spendgo Partner to Streamline Consumer Experience
63
Shoulder Button-Equipped Gaming Phones
Xiaomi Created to Versions of the Black Shark 3 Pro
62
Personalized Pricing-Focused Reward Apps
The Repeat App Offers Special Prices Based on Two Factors
61
Electric Moped Acquisitions
Tier Mobility Purchased Coup's Left Over Electric Scooters and Mopeds
60
Data-Powered Skincare Lines
Disco Launched a Men's Skincare Line Based on Polling Data
59
Doctor-Specific Training Video Games
Level Ex's Video Games for Doctors are Immersive & Effective
58
Adaptable EV Battery Designs
General Motors Revealed Its New Ultium Batteries for Electric Cars
57
Fully-Carbon-Neutral Flight Tests
Boom's Development of the XB-1 Relies on Sustainable Fuel
56
Resturant Gift Card Websites
The SaveOurFaves Gift Card Site Was Launched to Help Restaurants
55
Kid-Made Custom Lip Balms
This Entrepreneur Kids Club Sold Lip Balms During the Winter Season
54
Rideshare Ad Company Acquisitions
Lyft Purchased an Ad Startup Company Named Halo Cars
53
Anti-Ageing Celebrity Skincare Brands
Rob Lowe Created a New Skincare Line Named PROFILE® | Cobalt
52
Convenient Cash-to-Digital Payments
7-Eleven Customers Can Now Pay Online Bills at Store Locations
51
E-Scooter Market Expansions
Spin Will Launch Its Electric Scooters in Various German Cities
50
Direct-to-Consumer Skincare Kits
Huron Launched a Line of Convenient Men’s Personal Care Products
49
Social Media Sports Templates
NFL Teams Increased Digital Presence Through Slate's Templates
48
Social Media Menu Campaigns
Wendy's Launched a Multi-Platform Breakfast Campaign with Coupons
47
EV Factory Production Efforts
Tesla is Now Allowed to Continue Building Its German Gigafactory
46
Convenience-Focused Fridge Deals
Samsung Delight Offers Discounts on Frost Free Refrigerators
45
Multimedia-Enhanced Merchant Platforms
Shopify Added 3D Models for Merchants on Its Platform
44
Regional E-Commerce Services Changes
Amazon Won't Deliver Non-Essential Goods in France and Italy
43
Ride-Hailing Supply Deliveries
Lyft Will Be Completing Food and Medical Supply Deliveries
42
R&D Rocket Factories
SpaceX Received Approval to Build Its Los Angeles Starship Factory
41
Contact-Free Delivery Services
Postmates Collaborated with Instacart on No Contact Deliveries
40
Podcast Platform Investments
BBC Studios Recently Invested in Pocket Casts and Its Media Partners
39
Eco-Conscious Skincare Supply Chains
The KOA Skincare Company Creates Sustainable Products
38
Helpful Bull-Breeding Apps
Good Bulls by DataGene Helps Farmers Find Desirable Traits for Breeds
37
Safe Food Delivery Platforms
Yelp is Adding Contact-Free Deliveries to Its Android and iOS Apps
36
No-Charge Accommodation Canceling
Airbnb is Enacting a Charge-Free Cancelation Policy for All
35
Free Delivery Food Subscriptions
GrubHub Launched GrubHub+ with 100,000 Participating Restaurants
34
Data-Based Car Insurance Discounts
Ford is Collaborating with Nationwide on Usage-Based Insurance
33
Brand Name Wording Audiences
Broody Lets You Test Your Startup's Wording Using a Preview Audience
32
Veterans E-Commerce Discounts
Amazon Offers Prime Subscriptions at $79 for Veterans or Military
31
Data Management Platform Acquisitions
NVIDIA Purchased SwiftStack for an Undisclosed Price
30
Food Delivery Market Launches
Amazon Will Start Food Delivery Services in Indian Markets
29
Discounted Real Estate Platforms
Zillow Group Will Now Offer Monthly Discounts Due to COVID-19
28
Accessible Airport Transportation Tests
British Airways Brought Autonomous Wheelchairs to JFK
27
Streaming Platform Movie Releases
Paramount Will Suspend the Theatrical Release of New Movies
26
Rocket Production Announcements
SpaceX Will Create More Rockets as It Works Towards Orbital Flight
25
Accommodation App IPO Efforts
Airbnb Will Look to Become a Publicly Traded Company During 2020
24
Space Station Tourism Launches
SpaceX and Axiom Will Bring Space Tourists to the ISS During 2021
23
Match-Up Game Loyalty Initiatives
Casey's General Store Boasts a Playful March Madness Promotion
22
5G Smartphone Announcements
HTC Indicated It Will Produce a 5G Mobile Device by the End of 2020
21
Simplistic Skincare Product Lines
DHC Launched a New Skincare Range for Male Consumers in Japan
20
Quality-Capped Streaming Services
Disney+ Will Lower Its Video Quality Ahead of European Launch
19
Yearly Streaming Subscription Tests
Netflix Was Testing a Yearly Subscription Model with Savings
18
Ride-Hailing Financial Assistance
Uber Will Provide Assistance to Drivers Affected by COVID-19
17
High-Altitude Internet Collectives
Alphabet's Loon Recently Partnered with the HAPS Alliance
16
High-Value Flight Deals
AirAsia X Boasts the AirAsia Unlimited Pass Which Will Last for One Year
15
Membership-Focused Discount Programs
Groupon Launched Groupon Select to Offer Additional Discounts
14
Sports Streaming Expanded Coverage
FuboTV Increased Its Sports Coverage with NHL and MLB Content
13
Cargo-Only Airline Flights
American Airlines Will Only Transporting Cargo to and from Europe
12
Altered Airline Flight Scheudles
Emirates is Suspending Many Passenger Flights Because of COVID-19
11
Expansive Retailer Reward Programs
The Walmart+ Program is a Paid-Membership Loyalty Initiative
10
Drastically-Increased Rocket Payloads
Blue Origin Showcased Its Large Reusable Rocket Payload
9
Inaugural 5G Smartphone Releases
Sony Will Launch Its Xperia 1 II Mobile Phone in the Spring
8
Ad-Focused Streaming Acquisitions
Fox Purchased the Tubi Streaming Service for $400 Million USD
7
Private Sector Space Missions
SpaceX's Falcon Heavy Will Be Used in NASA's Psyche Mission
6
Support-Focused Crypto Acquisitions
The Facebook-Owned Libra Association Recently Acquired Tagomi
5
Golf Tournament Streaming Deals
ESPN+ Will Stream the PGA Tour Live Starting in 2022
4
In-Browser Crypto Purchases
Users of the Opera Browser Can Now Purchase Bitcoin and Ethereum
3
Regional Baseball Streaming
Amazon Prime Will Stream 21 Live Yankee Games During the 2020 Season
2
Multi-Year Sports Game Partnerships
The NFL Will Give 2K Sports the Right to Make Sports Titles
1
Streaming Service Cable Acquisitions
Comcast Recently Purchased the Xumo Streaming Service
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Handheld K-Beauty Devices
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Teddy Bear Outerwear
Build-A-Bear Cuddly Couture Shares Cozy, Warm Styles
AI Product Image Generators
Google Product Studio Uses Generative AI to Create Product Images
AR Retail Kiosks
BIG Digital and DeepAR Bring Mobile & Desktop Try-Ons to Store Settings
Unified Grocery Shopping Platforms
Instacart Debuts New All-in-One 'Connected Stores' Platform
Crave-Worthy Nutritious Food Brands
CVS Pharmacy Announced the Launch of Well Market
AI-Powered Marketing Services
Skai Offers Omnichannel Marketing Through One Login
Problem-Solving Youth Skincare
Epic Skincare Shares Purposeful Products for Gen Alpha & Gen Z
Virtual Beauty Storefronts
The Clinique Lab is a Next-Gen Digital Retail Concept
Discount Retailer Mobile Apps
Family Dollar Debuted a New Mobile Shopping App for Customers
Cosmetic Delivery Services
DoorDash, Sally Beauty and Mac Cosmetics Unite for New Delivery Options
Virtual Beauty Brand Ambassadors
Nars Cosmetics Unveiled a Trio of Meta-humans—the Power Players
Custom Cosmetic Launches
These Curology Personalized Skin Care Products are Arriving at Target
AI-Powered Shopping Tools
Google AI Now Allows Shoppers to Browse AI Product Recommendations
AI-Powered Fashion Apps
The 'Blend' App Helps Users Find Products That Suit Their Style and Budget
AI-Powered Virtual Closets
Stylitics' Products Support Next-Gen Personalized Shopping
AI-Fueled Finance Apps
The 'Finn' App Can Provide Accurate Responses to Complex Queries
AI Prompt Marketplace
PromptBase is a Unique Marketplace, Tied to the Ai Boom
Digital Celeb Shopping Experiences
This Walmart Digital Shopping Experience Has Customized Carts
Food-as-Medicine Programs
The Good Food Prescription Program is Delivered by Instacart
Open-Air Medi-Spa Services
The Scene Medical Beauty Bar Rides the Wave of the Beauty Market
Gen Alpha Marketing Campaigns
Claire's is Targeting TikTok Growth for its Latest Ads Spending
GenAI Virtual Shoppers
Cindy by Imaginuity Boots Online and In-Store Foot Traffic
AI-Created Burger Ads
Burger King Had ChatGPT Generate a Poster to Clap Back at a Competitor
AI-Powered Beauty Partnerships
Haut.AI and Ulta Beauty Join Forces to Transform Beauty Retail
Co-Browsing Shopping Platforms
buywith's Next Gen Co-Browsing Patent Helps Customers Shop Together
Gamer-Centric Beauty Campaigns
Dove Launched Real Virtual Beauty to Dismantle Gaming Stereotypes
AI-Powered Skin Analyzers
mySkin F.A.I.N Brings Medical-Grade Results to Smartphones at CES 2023
AI-Powered Beauty Filters
The TikTok Bold Glamour Beauty Filter Uses Machine-Learning
Rebellious Spring-Ready Apparel
Karu Research Presents its Newest Capsule for the SS24 Season
AI-Powered Shopping Tools
Klarna's AI Image Search Helps Shoppers Find the Best Deals
Science-Led Skincare Ranges
Marks & Spencer Launched Its First Own-Brand Skincare in Seven Years
AI-Powered Cultural Trend Tools
Huge's Culture Decoder Uses AI to Understand Cultural Trends
Recipe-Suggesting Web Browsers
The Inflation Cookbook has a Tool to Monitor Ingredient Prices
E-Commerce Beauty Packaging
Aptar Beauty + Home's Redesigned Packaging is "E-Commerce Capable"
Digital Fast-Food Restaurants
YUM! Brands is Expanding its Technologies for Digital Sales
AI-Powered Foodservice Tools
Datassential’s Menucast Predicts the Future of Food & Flavor
AI-Enhanced Grocery Apps
Instacart Unveiled a Suite of AI Features Coming to its Mobile App
AR Beauty Pop-Ups
Pat McGrath Labs x Google Teamed Up to Share 'The Art of Beauty'
AI-Powered QSR Campaigns
allplants Leverages AI To Transforms Fast-Food Ads
AI-Powered Retail Tools
Walmart is Introducing a New Series of AI Tools for Customer Experience
Tech Rebellion Campaigns
Lush is Continuing Its Big Tech Rebellion for Black Friday
Spring-Ready Floral Accessories
NOBULL Unveils New Floral Collection in Time for Spring
Advanced Adaptive Retail Experiences
Walmart Unveiled New Retail Technologies at CES 2024
AI-Powered Marketing Tools
This E-Commerce Tool Uses Customer Data to Project Reward Impacts
AI-Powered Video Chats
Fireworks Enhances Shoppable Live Video Commerce with Generative AI
Affordable AI Skincare Devices
SmartAppGuided Supports Personalized Care for Less Than $100
Food Truck Billboards
McDonald's Transformed Billboards into Digital Food Truck Displays
AI-Powered Fashion Assistants
Zalando is Launching a Virtual Assistant Powered by ChatGPT
Beauty Brand Accelerator Programs
Walmart Start™ Returns to Discover Next Gen Beauty Brands
Digital Gut Health Apps
Kenvue Launches the New Gut2Know App for Gut Health Management
Retailer-Backed Beauty Categories
Moda Operandi Launches a Curated Beauty Category
Food-Focused GenAI Tools
FoodGPT is a Generative AI Tool for Food and Beverage Development
AI Beauty Shopping Apps
Trendio's Video Shopping App Shares Personally Curated Content
Gen Alpha-Targeted Ice Cream Trucks
Unilever Taps Robomart to Launch 'The Ice Cream Shop'
Retailer Health Goal Apps
'Sincerely Health' from Albertsons Companies is Feature-Rich
Curated Grocery Delivery Lists
Instacart Carts Offer Themed Shopping Lists Packed with Items
Accessible Superfood Beauty Brands
Goop Unveils a New Affordable Beauty Brand at Target and Amazon
AI-Powered Supermarkets
Green Picks Market Autonomous Grocery Store is Frictionless
Integrated Influencer Marketing Platforms
SocialTalk Helps Users Discover, Track, and Connect
Boomer-Focused Grocery Services
Baby Boomers Continue to Dominate in Online Shopping Post-COVID
Exclusive Pride Cosmetics
Beekman 1802 Celebrates Pride Month with Bloom with Pride Kit
DTC Health Product Deliveries
Gopuff Unveils Its New Health & Wellness Sub-Label, 'Goodnow'
Competitive Live Games
April-8 Live Game Let's Players Challenge Friends Across The Globe
AI-Powered Wellness Platforms
Gabit is a New AI Fitness and Skincare Platform for Consumers
Skin Barrier Support Campaigns
BYOMA Declared May Skin Barrier Awareness Month
Virtual Fashion Marketplaces
Draup is Revolutionizing the Future of Digital Fashion
Virtual Appliance Showrooms
Samsung's Shoppable Instagram Profiles Replace Department Stores
Localized Beauty Marketplaces
Rinna Beauty Meets the Needs of Customers Across Different Regions
Mobile Cannabis Marketplaces
Fire & Flower's Spark Marketplace App Simplifies Orders
Accessible Clean Beauty Platforms
Clean Beauty at Walmart Features More Than 900 Products
Skincare Coaching Apps
Babor's Skin Coaching Experience Launches Following a Customer Purchase
Skincare Delivery Expansions
Kiehl’s Joins Instacart Across Canada For Seamless Shopping
Elevated Private Food Ranges
Bettergoods is the First New Store Brand from Walmart in 20 Years
AI Clothing Try-Ons
Google's AI Shopping Feature Shows How Apparel Looks on Real Models
AI-Powered Beauty Apps
Charlotte Tilbury Unveils its First Mobile Beauty App with AI Deep Learning
Revamped Private Label Ranges
The Target up&up Collection Has Been Expanded and Updated
Omnichannel Grocery Technologies
Instacart Launches the New Omnichannel Solutions for Grocers
AI-Curated Art Exhibits
The Woods Art Institute Launches 'The Art of Trending' Exhibit
Restaurant Demand Forecasting Tools
'Lineup.ai' Uses Market Data to Predict Restaurant Demand
TikTok-Inspired Music Features
Spotify Showcased a Redesigned Homepage for its Mobile App
Beauty-Focused Shopping Apps
The 'Trendio' Live Shopping App Offers Access to Beauty Content
Demand-Driven Cheese Products
These New Saputo Cheese Products Come in Two Options
Gen Alpha Kitchenware Brands
'Basil' Raised Roughly $440,000 USD to Scale its D2C Kitchenwares
Influencer Search Apps
Mavn Connects Influencers with Their Favorite Brands for Paid Opportunities
Beauty Shop Deliveries
Uber and The Body Shop Expand Partnership to Include 75 New Storefronts
Innovative SCO Kiosks
Austrian Brand Shopreme Debuts a New Self-Checkout Kiosk for Retailers
Medical Search Engine Chatbots
Google Cloud's Mayo Clinic Partnership Aims to Revolutionize Care
AI-Backed eCommerce Platforms
New Era Japan is Upgraded with GroupBy's AI eCommerce Search
Sophisticated Price Comparison Tools
Klarna Announces the Launch of a New Search Tool
Beauty Product Exploration Platforms
The Beautify.Tips Platform is for All Aspects of Beauty
AI-Powered Food Platforms
Samsung Food Offers Access to Recipes and More
Authenticated Product Review Apps
This App Matchers Shoppers With Brands Looking For Reviews
Ecommerce Returns Programs
Loop Launches an App to Help Shopify Merchants Optimize Returns
On-Site Avatar Workers
DeepBrain AI Offers Lifelike Avatars for Remote Workers to Operate On-Site
Digital Retailer Strategy Updates
This Walmart eCommerce Update Refreshes the Website and App
AI-Powered Inventory Tech
Google Cloud is Introducing AI-Powered Inventory Tracking Technology
Online Beauty Marketplaces
Superdrug and Mirakl Introduce a Health and Beauty Online Marketplace
Social Media Forecasting Tools
WGSN TikTok Analytics Harness Data, Insights and More
Earth-Honoring AR Games
Balenciaga Launches the Regenerative Agriculture Experience
Solution-First Beauty Brands
Skincare-Beauty Brand Good Weird Launches its First Collection
AI-Powered Wellness Delivery Services
'Localposh' Anticipates Products and Services for You
Plant-Based Billboard Takeovers
Birds Eye Promoted a Plant-Based Range & Challenged Competitors
Business Idea Keyword Checker
Build the Keyword Helps Find Keyword for Optimal Traffic
AI-Fuelled Mobile Design Apps
Adobe Launches its Express Mobile App for Design On-the-Go
Show-Sponsoring Branding Partnerships
Coca-Cola, Henkel and Scott’s Sponsor Three Roku Originals
Nourishing Beauty Ranges
Barneys New York Partners with Gloent Group to Develop New Products
Personality-Focused Dating Apps
The Bokay App Expands Its Services Across Canada
Restaurant Mealkit Partnerships
Goodfood Partnered with Aloette Go on Canadian Delivery
Farmer Dating App Campaigns
Kraft Heinz Company Highlights the Farmers Only Dating App
Review-Based Marketing Campaigns
These Amazon Campaigns Bring Real Reviews To Life
AR-Enabled Google Tools
Google Launches a Slew of New Features for Search, Shopping, and Maps
Stigma-Reducing Period Brands
August Relies on Playful and Wholesome Branding
Location-Based QSR Technology
Chipotle is Integrating Location-Based Technology Into its App
Lifestyle Sales Expansions
At Home Launches Upgrades to Same-Day Delivery and a New Mobile App
Playful Dating Experiment Campaigns
Kraft's Swipe Right for Mayo Campaign Social Experiment
Updated Fresh Food Lines
One Stop Refreshes its Product Range to Offer Healthier and Fresher Items
Home Decor Apps
Pottery Barn Kids and Pottery Barn Teen Launch Mobile Apps for E-Commerce Sales
On-Demand Grocer Deliveries
Sprouts Farmers Market and Uber Eats Partnered for Fast Delivery
SaaS Influencer Marketing Tools
Beeing Social Launches 'Buzz Bee Buzz' for Influencer Marketing
Cell-Cultured Meat Expansions
Orbillion Bio and Luiten Food Have Partnered to Expand Availability
Seamless Automotive Shopping Apps
Awin Group of Dealerships Launches Mobile App to Enhance CX
AI-Enhanced Period Apps
Orchyd Recently Introduced New Enhancements to Its Period App
AI News Tools
Bulletin Offers Summaries, Curated Feeds, and More
Money-Saving Grocery Apps
Schnuck Markets and Upside Launch a Co-Branded App for Rewards
AR-Enabled Try-On Tools
Google Launches an AR-Based Try-On Tool for Hair and Foundation
Plant-Based Home Chef Products
These New TiNDLE Products Respond to Consumer Needs
April Fool's Lifestyle Collections
Nugget Introduced Its 'Most Trendiest - High Endiest' Line Yet
Revamped Grocery Loyalty Apps
Tesco Unveils the New and Improved Digital Clubcard and Grocery App
Heat-and-Eat Plant-Based Foods
The TiNDLE Grocery Products are Being Launched in the UK Market
AI-Focused LLM Stores
OpenAI is Launching a Store to Help Developers Monetize Their GPTs
Inclusive Try-On Programs
Perfect Corp. Connects Beauty Brands with Digital Beauty Innovation
All-in-One Nutrition Apps
The 'Bxlder' App Offers Personalized Fitness and Nutrition Services
E-Commerce Optimizing Platforms
Lily AI Use Algorithms to Help Retailers Improve Their Webstores
Enhanced Shopping Results
Google Updates its Search Engine to Better Aid Holiday Shopping
Low-Cost Cosmetic Retailer Expansions
Dollar General is Rolling Out a New Beauty Layout
Progressive Cattle Management Tools
Neogen Corporation Debuts the 'Igenity Enhanced Dairy' Tool
Inventory Management Systems
Sprouts Integrates Instacart's FoodStorm Into its Management System
Parent-Focused TV Campaigns
NatureFresh's TV Campaign Explores How Active Parenting Benefits Kids