GrubHub created a new subscription service named GrubHub+, and it will offer free delivery as well as 10% cash back for purchases. Free delivery will be applied to the company indicated that around 100,000 food establishments in the United States will participate in the program. Currently, GrubHub+ is available in a free trial that lasts 14 days. However, if consumers are with a competing service, they can access the subscription for free for a period of 30 days.
GrubHub+ is also running a program named Donate the Change, where it will match any contributions made by subscribers of the service.
Overall consumers may value the service due to the free trial and free delivery options.
Image Credit: Grubhub