Virtual Booking

Consumers explore immersive booking tools that provide transparency

Implications - As consumers push for transparency in all aspects of consumption, many are embracing interactive travel booking tools that take advantage of virtual reality and 360-degree video technology. Related to the transparent nature of sharing economy accommodation options, this progression demonstrates the need for brands to better illuminate the experience of such luxury offerings as a means of remaining competitive.
SCORE: 5.2
This Year and Mild Top 6 Examples: 2,633 Total Clicks Jan 15 - Jun 16
Popularity
Activity
Freshness
DEMOGRAPHICS
Augmented Reality Travel Apps - The 'See Thru Thailand' App Uses VR Content to Promote Tourism
SCORE: 7.6
This Year and Warm 1,008 Clicks Pub: Jun 9, 16
Augmented Reality Travel Apps
The 'See Thru Thailand' App Uses VR Content to Promote Tourism
See Thru Thailand is an innovative new smartphone app, whose launch was made official by Thai government organization Software Industry Promotion Agency (SIPA), that is designed to promote domestic... [More]
360-Degree Train Tours - Rocky Mountaineer's Virtual Reality Train Tour Showcases the Rockies
SCORE: 5.7
This Year and Mild 269 Clicks Pub: Apr 16, 16
360-Degree Train Tours
Rocky Mountaineer's Virtual Reality Train Tour Showcases the Rockies
There’s nothing that can compare to seeing the beauty of the Rocky Mountains in person, so in order to entice people there, Rocky Mountaineer created a 360-degree virtual reality train tour.... [More]
Luxury Hotel VR Tours - The Shangri-La Hotels Now Offer Immersive VR Tours to Attract Travelers
SCORE: 5.4
Mild 388 Clicks Pub: Oct 29, 15
Luxury Hotel VR Tours
The Shangri-La Hotels Now Offer Immersive VR Tours to Attract Travelers
The decadent Shangri-La Hotels are making a move to the future by offering virtual reality tour of their 94 locations world-wide. Partnering with travel experts, these tours will be witnessed... [More]
Luxury Hotel-Booking Platforms - This Service Allows Customers to Book Exclusive Hotel Suites
SCORE: 3
Mild 218 Clicks Pub: Sep 17, 15
Luxury Hotel-Booking Platforms
This Service Allows Customers to Book Exclusive Hotel Suites
‘MyRoomIn’ is a Paris-based startup that makes it easier for consumers to book exclusive hotel suites. For those who like to travel in style, it can be difficult to find a boutique hotel... [More]
First Class Tour Apps - Virgin Atlantic Airways Launches Augmented Reality Planeview App
SCORE: 3
Untested 601 Clicks Pub: Jan 10, 15
First Class Tour Apps
Virgin Atlantic Airways Launches Augmented Reality Planeview App
Adding another layer to their impeccable service, Virgin Atlantic Airways has introduced Planeview. It is an app that uses augmented reality technology to flesh out the perks of first class for... [More]
Interactive Booking Experiences - Jumeirah Inside Allows Users to Experience Hotels While Booking
SCORE: 3.4
This Year and Untested 149 Clicks Pub: Mar 21, 16
Interactive Booking Experiences
Jumeirah Inside Allows Users to Experience Hotels While Booking
Jumeirah Inside is a virtual experience that transports users to a variety of luxurious accommodations in Dubai during the booking process. Developed in collaboration with Google, Jumeirah Inside... [More]
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