Service Co-Branding

Service companies team up with familiar brands to accelerate customer service

Implications - Adding a level of ease to well-loved brands, service companies like Uber are collaborating with popular brands to make products more accessible. This shift in customer service, and the way in which a customer experiences a brand's product, signifies that a premium is being put on convenience.
SCORE: 4.9
Mild Top 5 Examples: 6,638 Total Clicks Apr 15 - Oct 15
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Consumer Insight Topics: TechBusinessRetail
Co-Branded Car Promotions - Uber & BMW are Teaming Up to Provide Free Rides in the New 2016 7 Series
SCORE: 6.8
Warm 3,336 Clicks Pub: Oct 19, 15
Co-Branded Car Promotions
Uber & BMW are Teaming Up to Provide Free Rides in the New 2016 7 Series
The BMW 7 Series car promotions campaign creatively collaborates with the car service, Uber, to provide rides to people in publicly unreleased vehicles. For one day only, Uber users in Chicago, New... [More]
On-Demand Alterations - zTailors Delivers Affordable Tailor Services Directly to Your Home
SCORE: 5
Mild 826 Clicks Pub: Jun 18, 15
On-Demand Alterations
zTailors Delivers Affordable Tailor Services Directly to Your Home
If you have sudden need for alterations to your clothing, zTailors provide on-demand tailor services. Kind of like Uber but for garment fixes, the online tailor directory will send a qualified... [More]
Grocery Shopping Chauffeurs - Uber and Loblaws Have Teamed Up to Offer Free Grocery Pickups
SCORE: 3.8
Mild 1,407 Clicks Pub: Apr 14, 15
Grocery Shopping Chauffeurs
Uber and Loblaws Have Teamed Up to Offer Free Grocery Pickups
In order to launch the new Loblaws Click and Collect program, Uber and Loblaws have teamed up in Toronto to create an awesome limited time promotion that will make grocery shopping easier than ever.... [More]
Taxi Lunch Deliveries - The UberEats Service Launches in Toronto in Continuing Business Expansion
SCORE: 4.1
Mild 917 Clicks Pub: May 14, 15
Taxi Lunch Deliveries
The UberEats Service Launches in Toronto in Continuing Business Expansion
UberEats is the latest way in which the disruptive taxi service is making people’s lives more efficient. It’s a lunch delivery service that operates between 11 a.m. and 2 p.m. on weekdays.... [More]
Tech House Calls - ENJOY Offers Free Home Setup With the Purchase of a New Electronic Device
SCORE: 3.3
Untested 152 Clicks Pub: Jun 19, 15
Tech House Calls
ENJOY Offers Free Home Setup With the Purchase of a New Electronic Device
Unlike many brands that are focusing on the DIY element, this tech retailer is offering free home setup with every purchase. The ENJOY home visits help customers get their new devices up and running,... [More]