DEMOGRAPHICS
Find out how these brands use Trend Hunter PRO to kick start innovation...
New in Life Category List Full Index
| Score:
7.7 | This Month and Warm
Top 6 Examples:
Date Range:
24,731 Total Clicks Jun 12 - May 13 |
| Popularity | |
| Activity | |
| Freshness |
Sarcastic Sentiments
Consumers are turning to sarcastically funny products to show affectionImplications - Sarcastic humor is an increasingly appealing form of comedy that's being integrated into products that are typically understood to be more predictable. Taking the place of sentimental statements in greeting cards, fashion and more, consumers are showing a preference for humorous and somewhat subversive statements with an edge. [More]
 Snarky Mother's Day Cards |
 Sarcastically Thought-Provoking Tees |
 Sarcastic Statement Sweaters |
 Cat Meme-Tributing Treats |
 Shocking Sarcastic Totes |
 Shooting Range Stationary |
Filed in: Lifestyle Art & Design Design Life Special Holiday Romance
| Score:
7.1 | This Quarter and Warm
Top 5 Examples:
Date Range:
23,152 Total Clicks Jan 13 - Apr 13 |
| Popularity | |
| Activity | |
| Freshness |
Sleep Admiration
Marketers and designers idolize the often neglected essential of sleepImplications - Having high priority on both personal and career goals, consumers find less time to get a good night's sleep. As such, many services, products and experiences are now offered that play into the idolization of that basic human necessity: sleep. From hotels to art exhibits and sleep-aiding toys, everyone is thriving for the trifecta work-life-sleep balance. [More]
 Boxed Bedding Hotels |
 Surreal Dream-Like Photography |
 Sleepy Sweetheart Cards |
 Snoozing Celebrity Installations |
 Slumbering Cuddle Toys |
Filed in: Lifestyle Health Life
| Score:
6.5 | This Quarter and Warm
Top 6 Examples:
Date Range:
23,989 Total Clicks Aug 11 - Apr 13 |
| Popularity | |
| Activity | |
| Freshness |
Consumer Superstition
The quest for meaning drives individuals to believe in the supernaturalImplications - Superstition is as old has humanity, but this innate desire to want to predict the future and learn more about oneself has not been dulled by time. Products, advertisements, packaging and even tourist destinations are aligning themselves to concepts of karma, chakras, tarot and astrology to provide certainty to the uncertain. [More]
 Superstitious Beer Commercials |
 Zodiac Bottle Branding |
 Superstitious Karma Tees |
 34 Astronomical Zodiac Accessories |
 Female Zodiac Incarnations |
 Astrological Website Graphs |
Filed in: Lifestyle Life
| Score:
7.1 | This Quarter and Warm
Top 5 Examples:
Date Range:
10,120 Total Clicks May 12 - Mar 13 |
| Popularity | |
| Activity | |
| Freshness |
Niche Vegetarianism
The needs of modern herbivores are met in even the oddest aspects of lifeImplications - More and more consumers are converting to vegetarianism, with each new convert armed with their own special set of needs. This forces companies to get more creative with their vegetarian offerings, resulting in herbivore-friendly products from the oddest industries, including prophylactics and skincare. [More]
 Handmade Knitted Taxidermy |
 Felt-Made Fauxidermy Figures |
 Ethical Vegan Condoms |
 Cultural Vegan Seasonings |
 Vegetarian Nudie Joints (UPDATE) |
Filed in: Eco Life Lifestyle
| Score:
7.7 | This Quarter and Warm
Top 5 Examples:
Date Range:
39,758 Total Clicks May 12 - Mar 13 |
| Popularity | |
| Activity | |
| Freshness |
Extreme Survivalism
Individuals seek out intense ways to prep for natural disastersImplications - Hidden underground shelters, mobile bomb shelters and luxury disaster-proof condos are some of the many ways individuals are seeking solace from the unpredictable nature of Mother Earth. The popularity of the North American show "Doomsday Preppers" is just one example of how consumers are fascinated and influenced by the fear of the unknown. [More]
 Floating Disaster Shelters |
 Emergency Disaster Pods |
 Eco Emergency Campers |
 Solar Disaster Shelters |
 Emergency Refuge Igloos |
Filed in: Lifestyle Life
