Mainstream Gamer

Fashion designers shine a spotlight on gamer culture for youthful allure

Implications - No longer associated with being an uninteresting and isolating activity, gaming has become widely accepted, and even praised, among mainstream culture. Referencing the behavior and eccentric clothing often adorned by gamers, fashion retailers are not only seeking to connect with a youthful market audience, but they're also showcasing a shift toward a more conventional view of eccentric, youth behavior.
SCORE: 6.9
This Year and Warm Top 6 Examples: 12,484 Total Clicks Aug 15 - Sep 16
Popularity
Activity
Freshness
DEMOGRAPHICS
Consumer Insight Topics: Fashion
Disney Streetwear Looks - Stray Rats' New Line Incorporates Multiple Pop Culture Influences
SCORE: 8.3
This Year and Viral 5,240 Clicks Pub: Jun 5, 16
Disney Streetwear Looks
Stray Rats' New Line Incorporates Multiple Pop Culture Influences
Miami-based underground streetwear brand ‘Stray Rats’ released its lookbook for Summer 2016. The collection is modeled by edgy tattooed boarders in an arcade, using the neon lights to... [More]
Video Game-Themed Sneakers - The Latest Vans Collaboration Features Playful Nintendo Characters
SCORE: 8
This Year and V. Hot 2,162 Clicks Pub: May 4, 16
Video Game-Themed Sneakers
The Latest Vans Collaboration Features Playful Nintendo Characters
In news that video game geeks didn’t know they needed but will be happy to hear, Vans is back at it again and has teamed up with Nintendo to create a Nintendo-themed Vans collaboration. The... [More]
Gaming Character Apparel - Moschino's 'Super Mario Collection' is Colorful and Bizarre
SCORE: 6.3
V. Hot 2,289 Clicks Pub: Dec 4, 15
Gaming Character Apparel
Moschino's 'Super Mario Collection' is Colorful and Bizarre
Italian luxury fashion house has lately made a name itself for creating and offering some truly bizarre and quirky fashion collections and this Super Mario collection continues that recent tradition.... [More]
Cartoon Combat Boots - These Dr. Martens BMO Boots are Decorated as Adventure Time Character
SCORE: 6.2
Warm 1,101 Clicks Pub: Apr 1, 16
Cartoon Combat Boots
These Dr. Martens BMO Boots are Decorated as Adventure Time Character
These Dr. Martens BMO combat boots offer consumers the chance to adorn their favorite Adventure Time characters as footwear. The boots transform the beloved BMO video game console into a rugged shoe... [More]
Dinosaur-Infused Streetwear - BAPE Joined with Monster Strike for a Collection That Honors the Game
SCORE: 5.5
This Year and Warm 774 Clicks Pub: Sep 24, 16
Dinosaur-Infused Streetwear
BAPE Joined with Monster Strike for a Collection That Honors the Game
In a release that’s exclusive to Japan, ‘A Bathing Ape’ joined forces with ‘Monster Strike’ to create clothing that’s well-suited to fans of the RPG video game.... [More]
2D Gamer Bags - The Wana-B-Mo Cartoon Bag Portrays Gamer Style Through a Deceiving Design
SCORE: 3.5
Mild 918 Clicks Pub: Aug 7, 15
2D Gamer Bags
The Wana-B-Mo Cartoon Bag Portrays Gamer Style Through a Deceiving Design
For gamer gals and fans of Adventure Time, the Wana-B-Mo Cartoon Bag is a Dolls Kill exclusive perfect for carrying major essentials. With a deceiving design and geeky aesthetic, this bag is sure to... [More]
Quantcast