Comfort food is portioned for communal eating
Implications - Traditional comfort foods, such as pasta, are being reformatted for collective consumption. Foods that are portioned for easier sharing are popular among consumers, as it not only enhances the dining experience, but also allows them to try several dishes in one sitting. When applied to more traditional cuisines, this communal approach to eating encourages family bonding in a way that is both novel and experiential.
Workshop Question - What role does your offering play in fostering connection between consumers?
Trend Themes
1. Communal Eating - Traditional comfort foods, such as pasta, are being reformatted for collective consumption
2. Miniaturization - Comfort food served in bite-sized portions for on-the-go snacking and appetizers
3. Pasta Alternatives - Using non-traditional ingredients such as wonton wrappers to create new versions of classic pasta dishes
Industry Implications
1. Food and Beverage - Innovations in food packaging, ingredient and serving techniques have led to new opportunities for food product development.
2. Entertainment - Communal eating creates opportunities for stimulating social environments in the event and restaurant industries
3. Retail - Miniaturization offers new opportunities for snack and appetizer retail products in the grocery store, and with e-commerce businesses
