The October 2019 business trends exhibit implementations of creative, convenience-focused and future-facing concepts. From a cafe that harnesses its breathtaking location in the Styrian mountainside for its branding identity to cashless pop-up bookstores that bring analog and digital together, the world of business is consistently looking for new and unique opportunities that will elevate products or provide immersive, one-of-a-kind experiences for consumers.
Some of these are realized through a swift change in service. For example, the October 2019 business round-up features examples of sustainable practice. This is not particularly surprising as many consumers are wary of climate change and how companies respond to it. McDonald's, for instance, boasted an eco-friendly experience inside the Mall of Berlin with the 'Better McDonald's' concept pop-up. It introduced wooden spoons and edible cups.
- Gen Alpha
- Gen Z (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
