Lakeshore's Gifts for Growing Minds Pop-Up Shares Interactive Stations
Laura McQuarrie — September 3, 2019 — Life-Stages
References: LakeshoreLearning & prnewswire
From Labor Day to the end of the year, Lakeshore is introducing its first pop-up shopping experience to Mall of America with Gifts for Growing Minds. The pop-up is a place for holiday shoppers to play, discover and learn, all the while immersing themselves in fun gifts and interactive activities.
At the pop-up, kids will be enchanted by robots, fairy tale playsets and other products that can be found in Lakeshore's 2019 Gifts for Growing Minds catalog containing gift ideas fit for children up to the age of 11. The 200-square-foot Lakeshore pop-up greets visitors with a tree-like Turn & Learn Magnetic Gears display, instantly inviting kids and their families to begin learning and having hands-on experiences on the spot.
At the pop-up, kids will be enchanted by robots, fairy tale playsets and other products that can be found in Lakeshore's 2019 Gifts for Growing Minds catalog containing gift ideas fit for children up to the age of 11. The 200-square-foot Lakeshore pop-up greets visitors with a tree-like Turn & Learn Magnetic Gears display, instantly inviting kids and their families to begin learning and having hands-on experiences on the spot.
Trend Themes
1. Interactive Toy Pop-ups - Creating interactive and educational pop-ups for kids could be a new way to engage customers and boost education.
2. Robotics in Education - Incorporating robotics and technology into educational toys could create a new industry for innovative and engaging products.
3. Experiential Retail for Children - Creating experiential retail environments for children could be a disruptive innovation in the toy industry and enhance customer engagement.
Industry Implications
1. Toy Industry - The toy industry can innovate by introducing interactive and educational pop-ups and incorporating robotics and technology into toys.
2. Retail Industry - The retail industry can disrupt the market by creating experiential environments for children, enhancing customer engagement and improving sales.
3. Educational Technology Industry - The educational technology industry can create a new market for innovative and engaging products by incorporating robotics and technology into educational toys.
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