Life stages seemed to be at the forefront of 2012. The generation of the millennial really shone, particularly illuminated by the popular HBO hit series GIRLS.
Youth weren't the only ones in the spotlight in 2012. This past year was also one that celebrated the process of aging. Instead of rejecting the signs of wrinkles, many campaigns focused on the benefits that come with age, and how people can embrace these developments instead of rejecting them.
The Trend Hunter Life Stages Trend Report offers market research and examples of life trends to help companies come up with new ideas for products and campaigns. From babies to youth to seniors, better understand the lifestyle of your target demographic with crowdsourced, crowd-filtered research.
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
