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European Couture Doll Lines

The 2012 Barbie Fashion Model Collection Based on 'Atelier' Theme

— February 10, 2012 — Life-Stages
The 2012 Barbie Fashion Model Collection has been launched, and it's one of the most glamorous lines yet. For this year's collection, the theme is 'Atelier,' and designer Robert Best has used inspiration from Europe's couture workshops and fashion houses to create a lineup of beautiful and intricately detailed high-fashion pieces for the iconic doll.

The Barbie Fashion Model Collection is a series of Barbie dolls introduced in 2000 that targets adult Barbie collectors. The 2012 Barbie Fashion Model Collection celebrates "Barbie’s glamorous heritage and style from the golden era of Hollywood to modern-day Paris," describes Studio P.H. 8442, which is currently displaying the collection for its 'Portrait of a Hollywood Dressing Room' installation. The dolls are also available for pre-order at the exhibit.
Trend Themes
1. European Couture Doll Lines - Disruptive innovation opportunity: Introducing 3D-printed customizable couture doll lines inspired by European fashion houses.
2. Glamorous High-fashion Barbie Dolls - Disruptive innovation opportunity: Creating a subscription-based service that delivers limited edition high-fashion Barbie dolls with exclusive designer collaborations.
3. Collector's Edition Barbie Dolls - Disruptive innovation opportunity: Using augmented reality technology to create interactive collector's edition Barbie dolls that come to life with virtual fashion shows and styling experiences.
Industry Implications
1. Doll Manufacturing - Disruptive innovation opportunity: Implementing sustainable and eco-friendly practices in doll manufacturing, such as using biodegradable materials and reducing waste through recycling programs.
2. Fashion Designer Collaborations - Disruptive innovation opportunity: Partnering with emerging fashion designers for limited edition Barbie doll lines, tapping into their creativity and brand recognition.
3. Augmented Reality Experiences - Disruptive innovation opportunity: Developing augmented reality platforms and applications that offer immersive and interactive experiences with collector's edition Barbie dolls.
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