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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,973 more

Design Over Function

Ingenuity applied to cutting-edge-toasters shows the remarkable love for des

Implications - One more reason why you shouldn’t skip breakfast – you’d miss the enjoyment of making your morning toast in these high-design toasters. There are toasters that resemble cassette decks, the sun or something right out of the future. And the handy Toast Bag prevents melted foods from making a mess inside conventional toasters.

All of these products use innovative designs to turn transform everyday activities (eating breakfast) into novel experiences and moments of joy to everyday routines.
7 Featured
78,054 Total Clicks
Date Range:
Dec 05 — Nov 07
Consumer Insight Topics:

Featured Examples

Toaster Bags
Toaster Bags
Grilled Cheese Sandwiches Made Easy
Lazy? Hungry for grilled cheese? I am. For just $5.99 you can buy a Toast Bag that lets you 'turn your toaster into a sandwich maker'. Set of two reusable woven fiberglass bags for making warm, crunchy… MORE
Transparent Toaster Design
Transparent Toaster Design
We have all burnt toast in our lives, but no more! Thanks to a concept developed by Inventables. The idea is to have the glass heat up enough to actually toast the bread. Currently the glass does not reach… MORE
Futuristic Toaster
Futuristic Toaster
Impressive Concept
This Futuristic Machine designed by Atil Kizilbayir is actually a toaster. “The toaster is designed to work like a heated tunnel, you put plain bread into the toasting carriage at one end, the ‘x’… MORE
Sunrise Wall Mounted Toaster
Sunrise Wall Mounted Toaster
We've seen a number of innovations in toast, including: pop-up toaster art, a transparent toaster, the roller toaster and the toast automatica toaster. Now, there's the sunrise wall mounted toaster.… MORE
Toast Automatica
Toast Automatica
Bringing Boring Toasters Back to Life with Style!
The Toaster has been a staple house hold product for many many years, and in those many many years little advances have been made in the toaster aspect of design...until now. George Watson a intuitive… MORE
Roller Toaster
Roller Toaster
Do you know how many toaster trends we've seen? First, there was Pop Up Toaster Art, then a Transparent Toaster Design and a Toast Bag. Now, we've got a Roller Toaster, which wins the naming contest… MORE
Casette Deck Toaster
Casette Deck Toaster
I just finished posting an article about the Top 10 Toasters from the Future, and then this new toaster had to pop up. The designer, Arthur Wu, desribes, "The Toasty Single Serving Toaster not only makes… MORE

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