Category
Life-Stages
Constructible Franchises
Trend cluster
Category
Retromusement
Innovative bubbles clue us to the opportunity of anything that invokes childhood me.
5.5
Trend score
Trend
What is the Retromusement trend?
Retromusement: Products encompassing the traits of bubbles appeal to consumers seeking entertaining. Items covered on the site include digital and chocolate bubble wrap, colored soap bubbles, glow in the dark bubble bath soap, and even chicken-scented bubbles for dogs.
These products illustrate the continued fascination with products typically associated with childhood into adulthood. Innovations that harness a consumer’s playful side hold massive appeal.
Trend themes
Themes within the Retromusement trend
Three behaviours holding the trend together01
Nostalgia
Products and innovations that tap into a consumer's playful side by reminding them of childhood experiences or toys can hold massive appeal.
02
Novelty
Unique and unusual products with odd features that stand out beyond the conventional offerings can attract customers who are looking for something fresh and different.
03
Multisensory
Products that offer an engaging and immersive blend of sensory experience can generate a strong emotional response in consumers and help establish a memorable and lasting connection with the brand.
Industry implications
What the Retromusement trend means for industry
Where the trend changes the playbookFor
Toy and game industry
Innovative toys and games that offer an interactive and exciting experience to consumers can become a hit in the market and pave the way for new and improved products.
For
Food industry
Innovative food products that offer sensory experiences beyond the taste can create a unique selling proposition and help differentiate from other products in the market.
For
Entertainment and media industry
Innovative media and entertainment products that build upon nostalgia, novelty, and multisensory appeals can attract customers seeking a break from conventional mainstream offerings and generate a dedicated following.
Trend signals
Trend signals for Retromusement
Trend score 5.5 out of 10, from popularity 75%, activity 84%, freshness 8%.
Popularity75%
Activity84%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X (not a primary audience)
- Boomer (not a primary audience)
Market
North America
Evidence
Examples of the Retromusement trend
3 featured examples from Sep 9, 2006 to Jun 26, 2007CategoryUnique
Glow in the Dark Bubble Bath
There is an opportunity for personal care companies to create unique and playful bath products that appeal to consumers seeking to elevate their self-care routines with fun and un…
CategoryLifestyle
Fetch A Bubble
Chicken Scented Bubbles For Your Dog
The Gazillion Fetch a Bubble Machine represents the unique and innovative pet toys that are capturing consumer attention.
CategoryLifestyle
Digital Bubble Wrap
PutiPuti
The toy industry can benefit from embracing digital innovations to create toys that provide a sensory experience through sound and touch.
