Social Cooking

Preparing food becomes a social affair with apps, tools and games
Implications - With a variety of apps and online recipe tools available these days, cooking has become infinitely easier for even the most novice chef. Now, the act of cooking is also becoming more of a social activity, with everything from social media cooking apps to social cooking games encouraging consumers to share recipes, cook together and more. As the world becomes increasingly connected through technology, it only follows that individuals' everyday activities, such as cooking, become increasingly intertwined and connected as well.
SCORE: 4
Mild Top 5 Examples: 19,448 Total Clicks Nov 11 - Sep 12
Popularity
Activity
Freshness
DEMOGRAPHICS
Social Media Kitchware - The Electrolux Motherspoon by Okan Akgol Shares Recipes
SCORE: 6.2
Warm 12,358 Clicks Pub: Aug 29, 12
Social Media Kitchware
The Electrolux Motherspoon by Okan Akgol Shares Recipes
The Electrolux Motherspoon brings social media into the kitchen in a very specific manner. While people can obviously fiddle on their computers in this food-centric area, the Electrolux Motherspoon... [More]
Extensive Culinary Apps - 'The Professional Chef' by Inkling Re-invents the Classic Cook Book
SCORE: 4.2
Mild 3,142 Clicks Pub: Nov 10, 11
Extensive Culinary Apps
'The Professional Chef' by Inkling Re-invents the Classic Cook Book
Inkling and the prestigious Culinary Institute of America (CIA) have teamed up together to deliver an extensive culinary app known as 'The Professional Chef' for the avid foodie. Inkling's 'The Professional… [More]
Neighbor-Friendly Grills - The 'Buurbeque' by Natwerk Makes Outdoor Cooking More Social
SCORE: 3.9
Mild 1,913 Clicks Pub: Jun 30, 12
Neighbor-Friendly Grills
The 'Buurbeque' by Natwerk Makes Outdoor Cooking More Social
The fairly dangerous but quirky concept ‘Buurbeque’ by Natwerk is a social and unexpected way by which neighborhoods can come together. Essentially a grill connected and held up by two (... [More]
Food-Based Matchmaking - Lantmannen's 'Restdejting' Dating Service Uses Leftovers to Pair Up People
SCORE: 2.5
Untested 1,398 Clicks Pub: Dec 3, 11
Food-Based Matchmaking
Lantmannen's 'Restdejting' Dating Service Uses Leftovers to Pair Up People
Most dating services pair up people through things like common interests and location, but Swedish farmer's cooperative Lantmännen has created the 'Restdejting' dating service, a tool that matches up couples… [More]
Social Cooking Simulation Games - Zynga's ChefVille Lets Users Create Restaurants & Earn Recipes
SCORE: 2.5
Untested 637 Clicks Pub: Aug 7, 12
Social Cooking Simulation Games
Zynga's ChefVille Lets Users Create Restaurants & Earn Recipes
The latest game from social media game-maker Zynga is ChefVille, which not only allows users to simulate the act of opening and operating a restaurant but will also enable players to unlock recipes... [More]