Calanca is a futuristic barbeque grill made from brushed stainless steel and dark wood panels that would look pretty magnificent in any backyard landscape.
Calanca's grill sits atop casters that allow it to spin 360 degrees around, which is a nice little feature when all the men in the family are fighting over who cooks the best steak.
Check out the Calanca outdoor grill in the gallery above!
Implications - In a society increasingly obsessed with originality, one of the best ways a company can benefit from this movement is by creating a special or unique design for a typical, everyday product. By investing in a product that is distinguishable because of a distinct design, a company can benefit from consumers looking for the innovative and pragmatic.
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