Facebook Fascination

Organizations continue to leverage & understand Facebook's cultural impact
Implications - Facebook is one of the fastest growing social networking sites on the web, and with its progression, a range of applications and publicity campaigns have emerged. It introduces like-minded individuals, bridges the gap with icons and leaders, is used in media campaigns, advertising and as a medium for public messages. As the site expands and evolves, businesses invest more time and financial energy on innovations to leverage their status. As it is still an emerging and privately owned site, there is still room for novel PR tactics. The site also reaches a broad age demographic, allowing marketers to target everyone from school aged children to baby boomer and beyond.
SCORE: 4.6
Warm Top 6 Examples: 51,260 Total Clicks Jun 07 - Mar 09
Popularity
Activity
Freshness
DEMOGRAPHICS
TV Shows Launched Via Facebook - Mujeres Asesinas
SCORE: 6.2
Hot 9,069 Clicks Pub: Jun 4, 08
TV Shows Launched Via Facebook
Mujeres Asesinas
Mujeres Asesinas is a new TV series that is making its media debut on Facebook. The show, which translates to murderous women, touches on family violence and unravels a plot where common women are transformed… [More]
Custom Avatar Paintings - Matt Held Paints Your Facebook Profile Picture (If You're Friends)
SCORE: 4.3
Warm 20,842 Clicks Pub: Mar 3, 09
Custom Avatar Paintings
Matt Held Paints Your Facebook Profile Picture (If You're Friends)
Matt Held is an artist who paints people’s Facebook profile pictures on request. All you do if you want an original painting of yourself is add him as a friend so he can access your profile portfolio and… [More]
Analyze Your Beauty on Facebook - Nip/Tuck Golden Ratio Application
SCORE: 5
Warm 7,611 Clicks Pub: May 13, 08
Analyze Your Beauty on Facebook
Nip/Tuck Golden Ratio Application
The popularity of the Nip/Tuck TV series has spread to the web, thanks largely to fantastic online marketing efforts. This time they're promoting a Facebook application, called the Golden Ratio, that lets… [More]
Elitism on Facebook - Cool Enough For ClubOne?
SCORE: 3.7
Warm 4,281 Clicks Pub: Sep 26, 07
Elitism on Facebook
Cool Enough For ClubOne?
For a lot of people, Facebook is a convenient way to keep in touch with others. But Zach Wade also suspected that an equal amount of users use their Facebook profile to project "an ideal image of themselves".… [More]
Facebook Knock-Offs - For Babies, Pets and High School Students
SCORE: 4.7
Warm 4,974 Clicks Pub: Aug 6, 07
Facebook Knock-Offs
For Babies, Pets and High School Students
Facebook has taken the world of social networking by storm and managed to rake in huge bucks. Recognizing the tremendous success, other entrepreneurs set out to launch similar platforms, though none have… [More]
Socioeconomic Differences - MySpace vs. Facebook
SCORE: 3.6
Mild 4,483 Clicks Pub: Jun 26, 07
Socioeconomic Differences
MySpace vs. Facebook
A study by the University of California, Berkeley determined there are educational and economic differences between users of social networking sites. The report claims users of MySpace are more likely… [More]