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Digital Digipulation
Treasure Hunting in Products
Collapsibility
Military-Chic
iPhone Killers
Olympicreativity
Smog Shielding
Skewed Celebrity Schadenfreude
Millenium Parenting
Pro Bono Vivacity
Salubrious Rebellion
Remergent Social Honesty
Neoteric Banking
Protean Ethical
Mega Aternative Fuel
VOIP Ubiquity
Hyper Utilitarian
Classic Reinvented
Petrifying Plushies
Creative Corivalry
Neon Pervasian
Retail Splendor
Remaking Reality
Seductive Illusionads
Male Lingerie
Ignescent Permutation
Quakespiration
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Treasure Hunting in Products
The thrill of unveiling mysteries or discovering hidden gems in adult
Implications - The appeal of surprises continues past childhood, as made evident by the popularity of “unidentified features” of certain products or services. This can range from a hidden object embedded within a product, such as inside soap, or risking the chance of getting something fun by ordering mystery gifts.
| Score: 5.4 |
Warm
Top 6 Examples:
Date Range:146,027 Total Clicks Nov 07 - Sep 08 |
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Featured Examples | |||||||||||
Glow in The Dark AdsChild Abuse Ads Show Hidden ImagesSuch a powerful ambient campaign that catches you off-guard. These Children and Adolescents Reference Center ads are printed in fluorescent ink as to appear normal with a child playing or innocently laying… [More] |
Soap With Hidden Surprises"Soap Gifts" Encourage Waste ReductionAs an answer to people throwing away their soap bars before they are completely used, Yoon Kuk Hyun came up with a witty and fun design that motivates consumers to use their soap to the end by including… [More] |
Mystery FlavorsDoritos: The QuestDoritos are engaging consumers once again with Mystery flavors. Last year Doritos launched an all black bag named X-13D that tasted like... wait for it... cheeseburger.
Well this year Doritos has a new… [More] | |||||||||
Surprise in a CanAnything & Whatever DrinkYou'd better be careful next time someone asks you what you want to drink -- if you answer "anything" or "whatever is fine," you just might get that. These bizarre beverages aptly titled Anything and Whatever… [More] |
Vending Machine RoulettePut in Your Money and Take Your ChancesVending machine roulette? I love surprises! I bought from the Something Store online. You send them ten bucks, they send you something.
I would love this vending machine. Put in a few coins and it dispenses… [More] |
Hidden Messages in CoffeeSunman Kwon's Message of LoveIt is interesting that North Americans are often turned off by the wet, dark grinds at the bottom of their cup of coffee, while Europeans cherish the last sip as a treat of concentrated goodness. Creative… [More] | |||||||||
