"Soap Gifts" Encourage Waste Reduction

By: Ayman - Published: Jun 11, 2008 • References: yankodesign
As an answer to people throwing away their soap bars before they are completely used, Yoon Kuk Hyun came up with a witty and fun design that motivates consumers to use their soap to the end by including a special gift inside it.

In order to get to the present inside the Soap Gifts, you have to use it up.

I love it. It is a simple and clever way to reduce waste and help the environment. It kind of reminds me of the Kinder Surprise chocolate eggs with the toys inside them.

Check out, Soap Bank, a brilliant design that enables you to get the most out of your soap, no matter how small they get

I believe this trend of “motivate people to be green by rewarding them” is the way to go: Stats for Soap With Hidden Surprises Trending: Older & Buzzing
Research: 18,917 clicks in 414 w
Interest: 2.6 minutes
Concept: Soap With Hidden Surprises
Related: 57 examples / 44 photos
Segment: Neutral, 18-55
Comparison Set: 21 similar articles, including: smart bluetooth name tags, medical message campaigns, and rapper-designed streetwear pop-ups.