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Neon Pervasian

The return of neon fashion and simultaneous integration of fluorescent interiors

Implications - Neon is coming back as one of the hottest fashions for daring dressers, a sharp contrast to the dull greys on the other end of the style spectrum. It’s also debuting in untraditional places like fluorescent animals. The neon fad reflects a strong desire to be noticed and to stand out.
Trend Themes
1. Neon Fashion - Neon fashion is making a comeback as one of the hottest fashions for daring dressers, reflecting a strong desire to be noticed and to stand out
2. Glow-in-the-dark Animals - Glow-in-the-dark animals using genetically modified florescent protein as a way to study pollutants in fish and water without harming the ecosystem
3. Rainbow Fashion - The rise of crayon-box couture is no coincidence; the fashion industry is embracing the more fantastical, fun and child-like aspect of adornment as an antidote to the sleek, harsh style that dominated the runway for quite some time
Industry Implications
1. Fashion & Apparel - The fashion and apparel industry can leverage neon colors and rainbow designs to add a sense of fun and child-like elements to clothing lines
2. Animal Testing & Research - Genetically modified florescent protein in animals provides a non-intrusive way to study pollutants in fish and waterways for the ecologically conscious industry
3. Personal Care & Household Products - The household industry can introduce vibrantly colored products like Renova's neon TP that adds a crisp design to an item that's otherwise overlooked
5.6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
10 Featured
112,272 Total Clicks
Date Range:
Dec 07 — Sep 08
Trending:
Hot
Consumer Insight Topics:

Featured Examples

Neon Fashion
Neon Fashion
Victoria Beckham's Vibrant Yellow Tube Dress
Victoria Beckham would disagree with anyone who says she gets enough attention already. At least that's what you'd assume if you saw the ultra-vibrant neon hues the Spice Girl was sporting while out for… MORE
Glow-in-the-Dark Animals
Glow-in-the-Dark Animals
Fluorescent Green Pigs
If glowing cats and fish weren't enough for you, what about a set of glowing pigs? Yes, we've seen them before, but these green glow-in-the-dark pigs are said to be the best bred by the Taiwanese researchers… MORE
Neon Fashion
Neon Fashion
Electric Clothes & Accessories
Ready to brighten up your wardrobe? I mean really brighten it up? Then try a flash of neon. A while back we showed you Victoria Beckham's neon tube dress, and while some thought it was a sartorial atrocity,… MORE
play_circle_filled Glowing Cats
Glowing Cats
Genetic Clones With Skin that Glows
Scientists have genetically cloned kitties to make them glow in the dark. In short, the researchers have developed a methodology for harnessing florescent protein in the skin. And they glow Red under ultraviolet… MORE
Neon Denim
Neon Denim
Cali Glow In The Dark Denim
Cali Denim has produced a glow in the dark range that was predicted (albeit in jest) by top Trendhunter Bianca Bartz back in August 2007 in her review: The (Hideous) Return of Shoulder Pads Fashion. And… MORE
Genetically Engineered Pets
Genetically Engineered Pets
Fluorescent GloFish
Researchers in Singapore have been experimenting with injecting fluorescence genes from jellyfish into average Zebra fish eggs and have produced fluorescent GloFish. The experiment will enable researchers… MORE
Rainbow Fashion
Rainbow Fashion
Vibrant & Multi-Colored Is Hot
If colorful is your thing, then this is your time. Colors were all over the catwalk as well as in the stores. From the crayon concoction of Kashimoto, Erdem, and Armand Basi shown on the catwalks in Paris… MORE
play_circle_filled Colored Toilet Paper
Colored Toilet Paper
Renova Adds Neon TP (Update)
Nearly two years ago Trend Hunter introduced you to black and red toilet paper by Renova. Now the company has expanded their line to include neon orange and green TP. Now there's a different way to brighten… MORE
play_circle_filled Neon Fashion
Neon Fashion
Hues to Highlight Spring
We've mentioned that neon fashion could become a hot fashion craze this spring, after seeing style icon Victoria Beckham in a neon tube dress, and featuring an awesome gallery of accessories in visually… MORE
Vibrant Yellow Fashion
Vibrant Yellow Fashion
Sunny Shades for Summer
When it comes to seasonal fashion, summer months are the best time to whip out the bold and vibrant colours. As the gallery shows, sunny shades of yellow are very of the moment. They're one of the most… MORE