Artificial Indulgence

As the American diet fades, consumers turn to calorie-free imitations

Implications - While fast food is a staple for millions of Americans looking for a hot meal, the diet is receiving stronger than ever criticisms by health professionals the world over. As such, low calorie or calorie-free products are synthetically stimulating the taste buds of processed food fanatics that are looking to indulge without cheating on their diet. Seeing as calorie-laden meals are hardwired into the minds of Americans, the solutions satisfy a population that requires a softer approach to healthy eating and is more swayed by promises of guiltless indulgence than anything else.
SCORE 4.6
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136,942 Total Clicks
Dec 13 - Mar 14
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Featured Examples
Breakfast-Inspired Beverages - Cereal Tea by Aaron Geman Flavors Milk with Childhood Favorites
SCORE 6.2
Warm 10,515 Clicks Pub: Feb 6, 14
Breakfast-Inspired Beverages
Cereal Tea by Aaron Geman Flavors Milk with Childhood Favorites
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Candy-Inspired Gum - Sour Patch Kids Stride Makes a Favorite Candy Long-Lasting
SCORE 5.7
Warm 3,488 Clicks Pub: Dec 21, 13
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Chocolate-Flavored Toothpaste - Mint Chocolate Trek from Crest Encourages Delicious Dental Hygiene
SCORE 4.7
Average 2,690 Clicks Pub: Jan 30, 14
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Fishy-Flavored Chips - Shrimp Mayonnaise Doritos are Perfect for Adventurous Snackers
SCORE 4.8
Average 1,575 Clicks Pub: Jan 23, 14
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Peculiar Pork-Flavored Lubricant - The Baconlube Lubricant Brings Bacon to the Bedroom
SCORE 1.4
Untested 465 Clicks Pub: Jan 21, 14
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The Baconlube Lubricant Brings Bacon to the Bedroom
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