Category
Autos
Racing Homage
Trend cluster
Category
Nomadic
Extravagance
Mobile homes receive a lavish redesign to reflect a demand for convenience.
6.3
Trend score
Trend
What is the Nomadic Extravagance trend?
Nomadic Extravagance: With mobile travel becoming a more alluring option to those who desire familial bonding, efforts to make on-the-road experiences more comforting has prompted more lavish motor home designs. Adding conveniences of home to mobile travel units allows consumers to enjoy the unexpected adventures of portable living with the desire for accessible, at-home amenities.
Trend themes
Themes within the Nomadic Extravagance trend
Three behaviours holding the trend together01
Luxurious Mobile Homes
Luxury travel experiences on-the-go offer disruptive innovation opportunities through redesign and modern accommodations for convenience and access to home amenities.
02
Contemporary Camper Concepts
Modern camper designs from aerodynamic architecture to fold-out features and built-in projectors allow for disruptive innovation and stylish comfortability in outdoor recreational vehicles.
03
Barrier-Free Mobile Homes
Mobile home designs and barrier-free adaptations that cater to persons with physical disabilities present disruptive innovation opportunities for accessible travel experiences for all.
Industry implications
What the Nomadic Extravagance trend means for industry
Where the trend changes the playbookFor
Recreational Vehicle Industry
Modernizing recreational vehicles in terms of design, technology, and amenities present opportunities for more luxurious mobile travel experiences.
For
Hospitality Industry
Hotels and event spaces can adopt modern camper designs and luxurious mobile homes to expand and provide unique lodging offerings for travelers and event-goers.
For
Accessible Travel Industry
The barrier-free mobile homes trend presents opportunities for the travel industry to create inclusive travel opportunities for persons with physical disabilities.
Trend signals
Trend signals for Nomadic Extravagance
Trend score 6.3 out of 10, from popularity 86%, activity 94%, freshness 8%.
Popularity86%
Activity94%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Nomadic Extravagance trend
6 featured examples from Jul 27, 2012 to Feb 28, 2014CategoryAutos
Contemporary Camper Concepts
The Caraviso Caravan is Designed for Upscale Outdoorsmen
Manufacturers in the RV industry can explore modern camper designs and integrate advanced technology to cater to the growing demand for luxurious and technologically advanced camp…
CategoryAutos
Petite Luxury Campers
The MINI Campers are Ideal for the Modern-Day Adventurer
Disruptive innovation opportunity: Integrate camping features into the design of compact vehicles.
CategoryAutos
Deceptive Cottage-Shaped RVs
The ESCAPE Luxury RV Cabin is Not Your Average Mobile Vehicle
Disruptive innovation opportunity: Revolutionize the recreational vehicle industry by creating luxurious and home-like mobile structures for outdoor enthusiasts.
CategoryAutos
Contemporary Trailer Concepts
The Romtow Caravan Folds Out and Features Panoramic Windows
The camping industry can benefit from the modern design, foldable structure, and panoramic windows featured in the Romotow caravan, enhancing the camping experience and attracting…
CategoryAutos
Streamlined Accessible Campers
The Beyond Caravan Welcomes Travelers with Physical Disabilities
Innovating within the RV industry to design and manufacture campers that are more accessible for individuals with physical disabilities.
CategoryAutos
Capsular Desert Campers
The Walamai Outback Explorer is Built Tough for an Extreme Environment
Opportunity for innovation in the automotive industry to create durable, off-road vehicles designed for extreme environments and adventurous travelers.
