Oven Aesthetics
Secondary
Sleep
Contemporary beds reflect the growing demand for aesthetics over comfort.
Trend
What is the Secondary Sleep trend?
Secondary Sleep: With life constantly moving at an increasingly fast rate, individuals are turning to more strategic household products and techniques to help make time for other activities. Not necessarily focusing on comfort or relaxation, contemporary beds seek to provide temporary and visually pleasing places to sleep. This illustrates a growing demand for products that serve to enhance other facets of life.
Trend themes
Themes within the Secondary Sleep trend
Three behaviours holding the trend togetherAesthetics Over Function
Contemporary beds seek to provide visual appeal over comfort, reflecting a trend towards emphasizing aesthetics in household products.
Compact Design
Furniture and bedding designed for occasional use emphasize storage and portability, reflecting a trend towards compactness and efficiency in living spaces.
Advanced Sleep Technology
New sleep technology products and systems focus on optimizing sleeping conditions, reflecting a trend towards prioritizing health and wellness in daily life.
Industry implications
What the Secondary Sleep trend means for industry
Where the trend changes the playbookFurniture Manufacturing
Furniture manufacturers can explore designs that emphasize aesthetics and portability for modern living spaces.
Home Decor
Companies in the home decor industry can offer customers lightweight and portable bedding and furniture for temporary living arrangements.
Health and Wellness
Companies in the health and wellness industry can invest in developing innovative sleep technology to help people optimize their sleeping conditions for better health.
Trend signals
Trend signals for Secondary Sleep
Trend score 3.9 out of 10, from popularity 45%, activity 64%, freshness 8%.
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Evidence
Examples of the Secondary Sleep trend
6 featured examples from Oct 3, 2012 to Feb 6, 2014Travel Layover Loungers
The RESMO System Facilitates Cheap and Easy Airport Camping
Innovative furniture design and production can meet the demand for portable and modular travel accessories.
Sleek Swaying Daybeds
The Odu Rocker by Rosconi Looks Like an Egg Shell
Exploring eggshell-inspired designs and convertible furniture can lead to disruptive innovations in the home decor industry.
Beautiful Braced Beds
Trusscot by U-Type Incorporates Thoughtfulness into Auxiliary Furniture
Furniture manufacturers can leverage the growing demand for compact and easy-to-assemble furniture by developing innovative and creative designs that cater to people who move freq…
Bare-Boned Day Beds
Watching the Ships Roll In by Marie Dessuant Has Romantic Undertones
The furniture industry can explore disruptive innovation by incorporating contemporary cot-like designs in day beds.
Tufted Geometric Daybeds
The Barcelona Couch is Contemporarily Luxe and Flat
Furniture manufacturers can leverage the trend of minimalist luxury furniture to create high-end pieces that cater to the modern consumer.
Domed Headrest Beds
The Muon Haven Promotes Highest Possible Sleeping Comfort
The bedding industry can take advantage of the trend by creating innovative designs that prioritize sleep comfort and incorporate advanced nanotechnology.