These 2020 branding trends range from quarantine-themed rebrands to sarcastic beverage marketing.
While fast food giant McDonald's and banana distributor Chiquita both launched recent rebrands as a result of the ongoing COVID-19 pandemic -- while McDonald's readapted its iconic golden arches logo to be distanced in solidarity with consumers social distancing around the globe, Chiquita removed its mascot from its recognizable logo, suggesting that she was already at home.
HUN Wine's 'The Worst Time to Launch a New Brand' campaign is another notable example using tongue-in-cheek humor to make the most of the pandemic. The outdoor billboard campaign was launched in partnership with creative agency TBWA and "addresses the alcoholic beverage brand's pandemic-related shortcomings." These include a canceled music festival, a canceled launch party and more activations while promoting the brand's accessible and tasty wine that still launched across UK supermarkets.
For more branding trends in the year ahead, check out Trend Hunter's 2021 Trend Report.
Top 100 Branding Trends in 2020
From Quarantine-Themed Rebrands to Sarcastic Beverage Marketing:
Jana Pijak — Dec 26, 2020 — Marketing
100
Adaptive Innovation Webinar
Master the Science of Innovation With Jeremy Gutsche on June 30th
99
Provocative Mask Alternatives
Max Siedentopf's Humorous List Shows Everyday Objects as Face Masks
98
Luxury Fast-Food Branding
The McDonald's x Alexander Wang Collaboration Oozes Sophistication
97
DIY Cardboard Home Competitions
Dezeen Helps Launch the Samsung Out of the Box Competition
96
Branded Reusable Face Masks
adidas Has Released 'Face Cover,' Which is Made from Recycled Material
95
Luxurious Face Mask Designs
Burberry Boasts a Antimicrobial Mask, Adorned in Its Signature Design
94
Branded Boutique Cafes
The Tim Hortons Boutique Cafe Opens in Toronto’s Financial District
93
Plastic-Free Noodle Packaging
The 'Paper Noodle' Packaging by Emily Enrica is 100% Biodegradable
92
Vagina-Scented Incense
Erykah Badu is Debuting a Progressive Incense Aroma on BADU WORLD MARKET
91
Self-Explanatory Fast-Food Campaigns
These McDonald's Billboards are the Epitome of Minimalism
90
Drink-Holding Ugly Holiday Sweaters
The Hefty Party Cup Parka & Mitten Koozie is Outdoor-Friendly
89
Innovative Lipstick Sampling Solutions
LIVCER Develops a Sampling Solution Called Livstick
88
Disney-Inspired Celebratory High Fashion
Gucci Unveils a Capsule for CNY with Disney Motifs
87
Game-Inspired Beauty Collaborations
MAC x Tencent Collection Sold Out Within the First 24 Hours
86
Chic Face Mask Designs
Chico's Offers a Three-Pack of Stylish & Affordable Non-Medical Face Masks
85
Paper-Made Tube Packaging
This Paper Tube Packaging from Toppan Printing is Eco-Friendly
84
Production Change-Inspired Ads
New Balance is Now Making Masks to Meet Supply Demand Amid COVID-19
83
Paper-Based Beer Packaging
Grolsch is Replacing Plastic Shrink Wrap with the Smurfit Kappa TopClip
82
CO2-Made Hand Sanitizers
The Air Co. Hand Sanitizer is Being Made by the Vodka Brand
81
Female Spirit-Inspired Talismans
The Poet Atticus Joins Pyrrha for a Charitable Jewelry Launch
80
Chromatic Pet Food Branding
Gander's Finn Brand Identity Highlights the Wellness Brand's Benefits
79
Millennial-Friendly Branding Initiatives
The Samsonite Brand is Looking to Attract Millennials
78
Adult-Branded Hand Sanitizers
The Pornhub Hand Sanitizer Bears the Company's Familiar Branding
77
Whimsical Slime Packaging
Vault49 Curates a Stunningly Playful Design for the Moon Cotton Brand
76
Infectious Messaging Webinar
Jeremy Gutsche Shares Tactics to Help Your Marketing Stand Out
75
Eco-Conscious Skincare Packaging
SKIN SAPIENS Boasts a Business Model That Focuses on Transparency
74
Personal Space-Centric Inflatable Jackets
The Space Optimiser Can Be Inflated Via an Electric Pump
73
Elegant Paper Packaging Solutions
The Conceptual 'Pearl' Paper Pod Packing Solution is Sustainable
72
Selfie-Ready Beer Bottles
SelfieBud by Budweiser Was Created with Social Media in Mind
71
Paper Bottle Packaging Concepts
The Absolut Company Joins Others in a Quest for Sustainability
70
Pet Behavior-Inspired Products
These Cat Products are Functional and Inherently Stylish
69
90s Drift Culture-Inspired Fashion
adidas Skateboarding and Metropolitan Work on a SS 2020 Line
68
Bubble Wrap Packaging Alternatives
The Botta Eco-Envelope is an Eco-Friendly Packaging Solution
67
Social Distancing Rebrands
McDonald's Adapts its Logo in an Act of COVID-19 Solidarity
66
Sneaker Culture-Inspired Round-Ups
eBay & Briony Douglas Call Attention to Popular Shoe Models
65
Industry Leading Point-of-Sale Displays
Tag Received Three Awards for Its Work with Kroger
64
Paper-Made Soap Packaging
CHOOSE Hand Soap is Packaged in Biodegradable Bottles
63
Modern Condom Brand Identities
Durex Boasts a New Aesthetic with the 'One Night Sans' Typeface
62
Branded Interior Design Hacks
Livet Hemma is IKEA's Branded DIY Blog and It Inspires Creativity
61
Sliding Cheese Wheel Packaging
The 'El Corazon' Cheese Packaging Maintains Freshness
60
Gender-Nonconforming Skincare Brands
Soft Breaks Stigmas in Men's Skincare Routines
59
Beer-Branded Virtual Hunting Campaigns
Keystone Light's Big Game Hunt is Now an AR Experience
58
Influencer-Targeted Personal Party Kits
Al Tun Tun Makes It Easier to Host a Party Amid COVID
57
Recyclable Meal Delivery Packaging
The Colpac Stagione Line Includes Three Container Sizes
56
Portion Control Pasta Packaging
This Spaghetti Packaging by Alesia Lurtcevich Prevents Food Waste
55
Self-Isolation-Themed Campaigns
Nike Engages in Self-Isolation Advocacy with Its New Campaign
54
Quarantine-Themed Colouring Books
'Q is for Quarantine' is Created by Brian Siedband & Gordy Sang
53
Tongue-in-Cheek Beverage Marketing
HUN Wine's New Billboards Address Pandemic-Based Shortcomings
52
eSports Performance Burger Campaigns
KFC Launched a Mockumentary That Targets Gamers
51
Quarantine-Themed Rebrands
Chiquita Removed its Mascot From Logo Because 'Miss' is "Already Home"
50
Playful Produce Packaging Designs
Productos Meza Boasts a Modern Aesthetic That Captures Attention
49
Provokingly Empowering Candles
This Daring Goop Candle Went Viral and It Sold Out Very Quickly
48
Desert-Inspired Luxury Purse Campaigns
Kendall Jenner Stars in Longchamp’s Spring 2020 Campaign
47
Eco-Conscious Cannabis Packaging
ND Supplies Inc. & Calyx Containers Boast Eco Cannabis Packaging
46
90s Snack Pack Merch
Dunkaroos Has a New Line of Dunkaroos Merch Inspired by the '90s
45
Crowdfunded Ethical Feminine Brands
TOTM is Now Turning to Consumers to Support Its Global Growth
44
Foosball Pizza Boxes
Pizza Hut Joins Forces with Ogilvy for new Foosball Table Pizza Box
43
Neon Green Virtual Sofas
Crosby Studios Launched a Nike-Branded Augmented Reality Sofa
42
Furniture Brand Apparel Lines
The IKEA Apparel Line is Made for the People of Tokyo
41
Recycled Cleaning Product Packaging
The Ecoleaf Post-Consumer Recycled Packaging is Eco-Focused
40
Empowering POC-Specific School Supplies
EPIC EVERYDAY Boasts a Chic Back-to-School Collection
39
LGBTQ+ Support Initiatives
The Better Skin Co. is Matching Customer Donations in June
38
Color-Changing Gin-Enhanced Cocktails
Empress Gin Brings a New Aesthetic to Cocktail Culture
37
Self-Quarantine Special Healthcare Packages
Mövenpick & Bangkok Hospital Focus on Comfort
36
Tattoo Culture-Inspired Footwear Designs
These Vans Sneaker Designs are Edgy and Thematic
35
Charitable Online Pop-Up Shops
Ted Baker Launched 'Ted's Bazaar,' Featuring Exclusive Products
34
Branded Burger Face Masks
Burger King Debuted a New Mask that States Your Order for You
33
Sustainable Water Brands
ZEN WTR is Packaged in Bottles Made with Ocean Plastic
32
Affordable Modern Bohemian Collections
The UNIQLO x Anna Sui Capsule Channels Floral Motifs
31
Retro-Futurist Shoe Revivals
The PUMA Future Rider Model is in Collaboration with Chinatown Market
30
Fashion-Forward Custom Gaming Experiences
Animal Crossing: New Horizons Engages Streetwear Fans
29
Candy-Themed Hand Sanitizers
The Candy Favorites Hand Sanitizers Include Four Scents
28
Cheerful Donut-Themed Face Masks
These Dunkin' Face Masks Come in Five Vibrant Options
27
Free Phone Sanitizing Services
Samsung Boasts a Galaxy Sanitizing Service in 10 Countries
26
Warmly Contemporary Bakery Designs
Flourist Enlists Ste Marie to Organize a Chic, Modern Interior
25
Luxe Comfort Food Restaurants
The Lobster Burger Bar Boasts a High-End Menu for Lunch and Dinner
24
Valentine's Day E-Commerce Guides
Ahead of the Romantic Holiday, eBay Creates a V-Day Gift Guide
23
eSports Health Supplements
The Genius Gamer Elite Gaming Nootropic Supplement is Energizing
22
Branded Monochromatic Puzzles
Heinz Created a Challenging All-Red Puzzle to Help Pass the Time
21
Luxury Wireless Headphone Cases
The Saint Laurent Apple AirPod Cases are Luxe and Chic
20
Continuous Bacteria-Banishing Cleaners
The Microbran 24 Cleaning Products Work for 24 Hours
19
Fashionably Functional Wear Editorials
HAVEN's Editorial Brings Style & Functionality Together
18
Condiment-Themed Phone Cases
The HEINZ x CASETiFY Collection is Based on an Iconic Ketchup Brand
17
Digital Sweets-Focused Festivals
Dessert Goals Restructures Its Event Due to the COVID-19 Outbreak
16
Spray Hand Sanitisers
Design Studio Yield Uses Its Facilities to Meet the Demand for the Product
15
Gamified Personal Finance Platforms
Ally Financial Brings Together Monopoly & Financial Literacy
14
Essential Oil-Infused Hand Sanitizers
The Maapilim Hand Sanitizer is Made with 70% Alcohol
13
Exclusive All-White Sneakers
Roger Federer and On Release a 1,000 Pairs of the Roger
12
Infinitely Recyclable Aluminum Packaging
The Ball Corporation aluminum bottle line is Plastic-Free
11
Optical Illusion Beverage Campaigns
AriZona Hard Green Tea is Promoted with Fun Sterograms
10
Satirical Political Fashion Ads
The New Balenciaga Editorial for SS20 is a Political Critique
9
Sporty Elegant Shoe Collaborations
A Partnership with Randomevent Reinvents Four PUMA Models
8
High-End Luxury Sneakers
The Prada x adidas Collaboration's Second Drop is Scheduled for September
7
Sustainably Crafted Carton Packaging
The Elopak Pure-Pak Imagine Beverage Carton is Eco-Friendly
6
Cosmetic Brand-Backed eSports Festivals
The GirlGamer eSports Festival is Supported by Benefit
5
Nootropic Performance Energy Drinks
The ZRO by IGNITE Beverages Come in Four Flavor Options
4
Non-Detergent Shampoo Alternatives
Hairstory's New Wash is a Wash-and-Conditioning Hair Cleanser
3
Pampering Minimalist Haircare
MONDAY Haircare is Packed with More Active Ingredients Than Usual
2
90s-Informed Streetwear Collabs
The Palace x EVISU Range is Inspired by the London Club Scene
1
Fashionable Ice Cream Campaigns
The Don’t Hold Back Häagen-Dazs Campaign Celebrates Expression
Related Ideas
Horror-Themed Phone Campaigns
Samsung's Join the Flip Side Takes Cues from 90s Horror Movies
Freshly Rebranded Frozen Drinks
Slurpee's Bold New Identity and Mascot Speak to Gen Z
AI-Created Campaign Images
Martini Launches an AI-Powered Alcohol Campaign with a Flavor Focus
Ingenious De-Influencing Ads
Cuyana's De-Influencing April Fool's Campaign Highlights Greenwashing
Cheese-Themed Luxury Spas
The Wedgewater Spa Highlights the Best Cheeses of Wisconsin
Minimalist QSR Packaging Designs
This Updated McDonald’s Japan Packaging Includes 70 Updates
Food-Inspired Apparel Collections
Vandy The Pink Releases New Burger-Themed Apparel Collection
Athlete-Endorsed Hydration Drinks
Mark Anthony Brands Partners with Lionel Messi on a New Beverage
Gold Trophy-Themed Soda Cans
Coca-Cola Europe Launches a New Can Design Honoring the World Cup
Co-Branded Beverage Boxes
Jarritos and Nike Created a "Shoe Box" with Four Vibrant Flavors
Sporty Fashion Spring Campaigns
adidas Originals Introduces the 1000 Back Campaign
Modernized Coffee Product Branding
Nescafé Branding Has Been Overhauled for a Refreshed Profile
Refreshed Colorful Candy Brands
Elmwood Reinvents the New Skittles Branding Update
Lazy Cereal Campaigns
SURREAL Cereal Cheekily Pokes Fun at New Year's Resolutions
Uplifting Energetic Soda Rebrandings
PepsiCo Unveils a New Branding Language for the Soda 7UP
Cinematic New Year Campaigns
Prada Releases Its High-Fashion Campaign for Chinese New Year
Moderate Drinking Campaigns
The Magic of Moderate Drinking Encourages Responsible Consumption
Fast Food-Inspired Beachy Campaigns
Leo Burnett Italia Unveils a New Summery McDonald's Campaign
Heated QSR Anniversary Campaigns
Burger King Brazil Celebrates Milestone with a New Campaign
Fake Ketchup Campaigns
This Heinz Campaign Exposes "Ketchup Fraud"
Convention-Challenging AC Campaigns
Samsung's WindFree Ad Stars a Savvy Grandma-Fluencer
Coded Snack Campaigns
Takis is Launching at Aldi in the UK with Drop Codes
Provocative AR Campaigns
NotCo's 'Not So Happy Animals' Presents Food Logos in a New Light
Gen Alpha Marketing Campaigns
Claire's is Targeting TikTok Growth for its Latest Ads Spending
QSR-Branded Slides
The Taco Bell x Crocs Collection is Exactly What You Need for Summer
Craveable Soda Packaging
Sprite is Reviving Its Obey Your Thirst Campaign for a New Generation
Gen Z-Targeted Fruit Snacks
Gushers and Fruit by the Foot Received Logo Refreshes
Architecture-Inspired QSR Ads
This New McDonald’s Campaign Encourages Eating at Home
Celebratory Cartoon Beverage Branding
ShineWater Limited Edition Trolls Cans are Arriving Now
Connected Gamer Campaigns
Heineken's Just Another Night Out Shatters Anti-Social Stereotypes
Suggestive Spread Campaigns
The Marmite First Timers Campaign Targets Gen Z
Salad-Dressing-Inspired Band Tees
Kraft Launches the Well Dressed Collection of Band Tees
Dragon-Inspired Restaurant Partnerships
Tsingtao Celebrates the Year of the Dragon
Soda Logo Rebranding Campaigns
Pepsi's New Logo Goes Across the Globe with a Bright Light Show
Design-Forward Gin Partnerships
Tanqueray Nº TEN Embarks on a Collaboration with Tastemakers
Bold Soda-Themed Intimates
Parade x Coca-Cola Unveil a New Collection of Colorful Intimates
Digital Fast-Food Restaurants
YUM! Brands is Expanding its Technologies for Digital Sales
Humorous Collab Fashion Campaigns
Barbour and Maison Kitsuné Launches a New Campaign
Mixed-Reality Cola Billboards
This 3D Coca-Cola Billboard Dispenses Real, Cold Drinks
Carbon-Negative Soft Drinks
Tenzing Sets Itself Apart as a Soft Drink Brand with Carbon Labeling
AR Sampling Advertisements
The #TakeATaste Campaign Shares Free Coca-Cola Zero Sugar Bottles
Heiress-Created Homeware Collections
Walmart is Launching Paris Hilton's Be An Icon Collection
Co-Branded Beer Apparel
thisisneverthat and Budweiser Partner on a New Apparel Collection
Cartoon Underdog Soda Campaigns
Tractor Beverage Company Launches a Moving New Campaign
Food-Inspired Branded Streetwear
The New Spam Clothing Line Highlights the Iconic Umami Flavor
Recycled Beer Bottle Ads
Corona's Campaigns Encourage Consumers to Recycle Empty Packaging
Pastel-Hued Energy Drink Packaging
The Rockstar Energy Rebranding Has Enhanced Graphics and More
Interactive AI Sommeliers
Chronic Cellars' Mascot Answers Wine Questions in Augmented Reality
Artful Alkaline Waters
Bored & Thirsty Champions Self-Expression & Interactive Packaging
Elevated Condiment Pop-Ups
Ennismore & the Kraft Heinz Company are Sharing a Taste of Heinz 57
Togetherness Seltzer Campaigns
White Claw's Grab Life By The Claw Targets the Loneliest Generation
Re-Imagined Furniture Identities
Herman Miller's 2024 Brand Refresh is Vibrant and Functional
Lively Soda Rebrands
Fanta Confirms a New "Bold and Bright" Rebrand Backed by Coca-Cola Design
Travel-Focused Marketing Guides
TikTok Debuts a Playbook for Travel Marketers to Foster Engagement
Multifunctional Cardboard QSR Packaging
McDonald's and Leo Burnett Unveil the Tablebag
Reinvigorated Cognac Campaigns
Larsen Cognac Challenges Traditional Images & Outdated Views
Lunar New Year Influencer Campaigns
Rémy Martin's 'Family Spirit' Ad Celebrates Asian Heritage
AR Yogurt Packaging
Chobani's Interactive Yogurt Packaging Engages Snackers for Halloween
Rebranded Spicy Chip Brands
Frito-Lay Announced it is Reviving Flamin' Hot as its Own Brand
Celebrity-Inspired Cocktail Menus
The Quote Book by Velvet Bar Shares Drinks Based on Icons
Emoji-Inspired Beer Campaigns
Corona's Emojiless Pledge Fights Digitization & Celebrates Reality
Culturally Inspired Canned Cocktails
Phreshly Targets Consumers Who are Tired of Hard Seltzers
Meme-Inspired Sauces
Heinz's Limited-Edition Sauce Drops Revisit Fleeting Moments of Fame
Culinary Brand Packaging Redesigns
Mousline Partnered with Marks Design on Vibrant New Packages
On-Demand Bubbly Water Campaigns
"Press for Bubly" Keeps Non-Drinkers Committed to Dry January
Self-Referencing Fashion Collections
For Fall/Winter 2023, UNDERCOVER is Reimagining Old Design
Next-Generation Soda Branding
The New Pepsi Logo Showcases a Bold Typeface and Elevated Aesthetics
Gen X Candy Campaigns
Klondike's Bar-cade Campaign Engages Gen X Consumers
QSR Burger Chain Campaigns
Burger King Brazil Unveils the Whopper Island Rebranding
Opulent Branded Holiday Events
Moët & Chandon Unveils a One-of-a-Kind Event in New York City
Health-Conscious Sparkling Beverages
Cloud Water Unveils New Products and a Fresh Brand Makeover
Sunset Beer Campaigns
Corona's Sunset O’Clock Campaign Creatively Uses Time Stamps as Rewards
Co-Branded Digital Travel Hubs
The Corona Global Hub Spotlights Experiences Rooted in Nature
Celebratory Limited-Edition T-Shirts
Heineken Partners with Singapore Creatives for Its 150th
Zodiac-Themed Lunar Cans
Carlsberg Unveils its Chinese New Year Design for the Year of the Rabbit
Sustainable QSR Litter Adverts
McDonald's Malta Presents New Captivating Eco-Centric Campaigns
Reimagined Milkshake Mascots
Nesquick Updates its Mascot Quicky for a New Age of Digital Consumers
Ketchup Obsession Campaigns
'It Has to Be Heinz' Spotlights Fans' Intense Love of Heinz Products
Legacy Chocolate Brand Packaging
The Cadbury 200th Anniversary is Being Marked with Retro Branding
Tongue-In-Cheek Soda Campaigns
Pepsi Jokes at Coca-Cola in It's Tastes Better Campaign
Splashy Canned Water
Drink Weird Sets Itself Apart with Bold Branding & Convenient Cans
Candid Celebration Campaigns
Edible's "There's an edible for That" Celebrates Even Awkward Moments
Gen Z Waffle Campaigns
The Belgian Waffle Co Targets India's Gen Z Community Using Palak Tiwari
Artistic Multi-Beverage Ads
The Coca-Cola Family is Spotlighted in this Unique Ad
Collegiate Esports Tournaments
Coca-Cola and McDonald’s Extend their Partnership with Brag House
Influencer Snack Bar Campaigns
Nature Valley Launches a Social-Oriented Digital Marketing Campaign
Music-Inspired Campaigns
The New Pepsi Campaign Features Bad Bunny
Wellness Drink Mix Promotions
This Horlicks On-Pack Promotion Supports New Year Wellness
Rebranded Snack Packaging
Graze Debuts a New Brand Identity for Easier Identification on Shelves
Champagne-Paired Burger Tours
14 NYC Restaurants are Exploring Burger & Veuve Clicquot Pairings
Expansive Spicy Snack Rebrands
The Flamin' Hot Brand Branches Off to Perform Standalone
Orange Branding Updates
Minute Maid Launches a New Global Brand Identity for its Orange Products
Waste-Reducing Wines
Wasted Wine Club Creatively Repurposes Surplus Wine
Recycled Ad Campaigns
Mars is Reusing Fan-Favorite Ads to Bring Attention to Climate Change
Revamped Cotton Swab Branding
Q-tips Packaging Has Been Updated for the Brand's 100th Anniversary
Cinco de Mayo Campaigns
Cuervo with Haley Lu Richardson on a Celebratory Campaign
QSR Food-Inspired Door Designs
McDonald's France Launches a New Digital Campaign of Door Visuals
Shelf-Stable Juice Products
These Tropicana Ambient Juice Drinks are Launching in the UK
Anniversary-Honoring Graphic T-Shirts
Places+Faces Launch Collaboration Tees for 10 Years
Orange Wine Campaigns
Nomadica's Skin Contact Campaign Shows the Fun, Sexy Side of Wine
Travel Getaway Wine Promotions
Mud House and Coolstays Partnered for a New Promotion
Dressed-Up Breakfast Campaigns
Joe & the Juice Invites Customers to Get Chic for Breakfast
Virtual Game Tourism Campaigns
Cape Town Launches a Virtual Game for a New Tourism Campaign
Alcohol Sporting Partnerships
AB InBev Will Be the Sponsor of the Olympics Until 2028
First-Taste Burger Boxes
McSpicy x Frank's RedHot Released "the Hottest Drop"
Cheeky Hangover Contests
Q Mixers Challenges People to Overcome the Hangover Fear
Pizza Craving Campaigns
Domino's Pizza and WorkInProgress Launch the Emergency Pizza Campaign
Gut-Friendly Kombucha Campaigns
Health-Ade's Thrill Your Gut Highlights the Benefits of Kombucha
Hilarious Fandom Cheese Campaigns
Beecher’s Handmade Cheese Launches First-Ever Paid Ad Campaign
Solution-First Beauty Brands
Skincare-Beauty Brand Good Weird Launches its First Collection
Personalized Grocery Billboard Campaigns
Tesco Ireland Gets a New Live-Prompt Campaign
Video Game Refreshment Campaigns
The Suntory x Super Mario Campaign is Playful
Casual Pizzeria Marketing
UK Pizza Chain PizzaExpress Undergoes Design Update
Cheeky Seltzer Campaigns
NÜTRL Vodka Seltzer & Chloe Fineman Team Up for "Keep It Tasty" Campaign
Show-Sponsoring Branding Partnerships
Coca-Cola, Henkel and Scott’s Sponsor Three Roku Originals
Australian Beer Revamps
New South Wales' Tooheys Unveils its First Branding Update in Eight Years
Climate-Conscious Wine Campaigns
California Wines Celebrates Its 13th Annual Down to Earth Month
Eye-Catching Fruit Cups
This Dole Sunshine Company Packaging Highlights Bright Colors
Virtual-First QSR Brands
IHOP Unveils a New Expansion for its Virtual Restaurant Concepts
Plant-Based QSR Campaigns
Burger King's Confusing Times Campaign is Made with DAVID Madrid
Cow-Themed QSR Campaigns
Chick-fil-A Debuts a New Virtual Game and Merchandise Collection
Bar Cart Mascots
Tito's New Ad Series Features an Anthropomorphic Bar Cart with Mixology Skills
Fake Mocktail Launches
Celsius and Mamitas Collaborated on April Fool's Special This Year
Creator Content Hubs
TikTok Launches a New World Hub to Help Brands Connect with Audiences
Happiness-Prioritizing QSR Campaigns
Dave & Buster's Launches the 'Adult Unlearn' Summer Campaign
Energetic Filtered Water Campaigns
Brita's Taste Over Everything Campaign is Youthful & Optimistic
Mental Health Branding Initiatives
L.L.Bean Digitally Detoxed for Mental Health Awareness Month
Flavor-Focused Snack Lines
Changqu and emoji Debut a New Healthy Snack Line for Chinese Consumers
Comforting Oat Bar Ads
Humanaut Launches a Campaign for Bobo's, Highlighting Home-Baked Taste
Cocktail-Inspired Togetherness Activations
Smirnoff's Global Connectivity Initiative Launched
Humorous Wine-Themed Costumes
Franzia Wines Unveils a Set of New Wine-Inspired Halloween Costumes
Grocery Store Ad Spots
Morrisons, the UK Supermarket Chain, Celebrates Its Low Pricing in This Ad
Modernized Confectionery Branding
MARICH Pancrafted Chocolates is Showing Off a Brand Refresh
Libation-Joint Streetwear Collaborations
Places+Faces Teases its Upcoming Work with Havana Club
Holiday-Themed Playful Quizzes
Foney Fonts Challenges Players to Recognize Holiday Typography
Hot Sauce Branding Campaigns
Taco Bell is Letting Consumers Vote for Hot Sauce Sayings
Vibrant Non-Alcoholic Wine Labels
Kally Wines Boast New Labels for Its Non-alcoholic Beverages
Branding Trivia Games
Decode the Identity is a Playful Homage to Iconic Brands
Seasonal Entertaining Campaigns
La Brea Bakery and Bread & Butter Wines Partnered for a Campaign
Mediterranean Food Rebrands
Cypressa Undergoes a Vibrant Rebrand to Reflect its Heritage