This Daring Goop Candle Went Viral and It Sold Out Very Quickly
Kalina Nedelcheva — January 22, 2020 — Marketing
References: shop.goop
This Goop candle is definitely intriguing by way of design and, well, scent. Titled 'This Smells Like My Vagina,' the product is bound to immediately capture the attention of consumers. On one hand, this is because of the ultra-provocative title. On the other hand, the fact that it is launched by the Gwyneth Paltrow-owned lifestyle brand might have something to do with it.
The Goop Candle is offered with a slick and minimalist aesthetic. The packaging of the product boasts a flower-inspired design which adds elegance and makes it stand out. 'This Smells Like My Vagina' presents a scent that is described as "funny, gorgeous, sexy, and beautifully unexpected." It is a blend of geranium, citrusy bergamot, and cedar, combined with Damask Rose and ambrette seed.
The Goop Candle is offered with a slick and minimalist aesthetic. The packaging of the product boasts a flower-inspired design which adds elegance and makes it stand out. 'This Smells Like My Vagina' presents a scent that is described as "funny, gorgeous, sexy, and beautifully unexpected." It is a blend of geranium, citrusy bergamot, and cedar, combined with Damask Rose and ambrette seed.
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