The top May 2015 drinking trends showcased the beverage industry's willingness to integrate technology into its products and services. From smartphone apps to 3D printed technology, the industry has whole-heartedly embraced the digital age, which, in turn, has made the lives of consumers much easier.
Tech integration is also a great example of one of Trend Hunter CEO Jeremy Gutsche's key patterns of opportunity: Convergence. The key takeaway of convergence is that you "increase your odds of winning by aligning to multiple trends." Convergence includes factors such as combining, adding value, merging the physical and the digital, aligning multiple forces and co-branding.
The pattern of convergence is one of six key shortcuts that Gutsche outlines in his New York Times bestselling book Better and Faster: The Proven Path to Unstoppable Ideas. To learn more about convergence, you can check out Gutsche's keynote here.
Top 100 Drinking Trends in May
100
Wine Drinking Hacks
These Extremely Helpful Wine Tips are Here Just in Time for the Weekend
99
The Rock Star Experience
Trend Hunter Chats with German about Heineken's Dream Island Experience
98
Experimental Beer Branding
Assorted Beer Packaging Asserts That Identity Design Inevitably Evolves
97
Beer-Dispensing Billboards
Carlsberg's Free Beer Billboard Serves Samples on Tap
96
Wristworn Water Bottles
The Wrist Drink Band Offers Hands-Free Hydration
95
LEGO Bottle Caps
Clever Caps Link Up with LEGO for Useful Bottle Cap Recycling
94
Quirky Beer Hotels
The Dogfish Inn is a Charming Beer Tourist Attraction in Delaware
93
Cultural Institution Cafes
Pennethorne’s Cafe and Bar is the Latest Eatery at Somerset House
92
Wine Tasting Strips
Beringer Transforms the Wine Tasting Experience in-Store with Flavored Strips
91
Antiquated Alleyway Bars
This Shanghai Punch Bar Resembles an Old World Establishment
90
Boozy Bottle Murals
Grolsch Marks a 400 Year Anniversary with a Beer Celebration Installation
89
Eco Water Pitchers
The Soma Watcher Pitcher Purifies with a Coconut Shell Carbon Filter
88
Eco Strawberry Packaging
This Frozen Fruit Bag Idea is Resourceful, Adaptable and Earth-Conscious
87
Musical Whiskey Glasses
Johnnie Walker's Smart Glass Enhances Whiskey Drinking with Sound
86
Multitasking Coffee Mugs
The Cafflano Coffee Mug Can Grind, Brew and Store Your Morning Java
85
Fabulous Flask Bracelets
This Areaware Accessory Styles You with an Accessible Shot of Alcohol
84
Music-Pairing Bubbly Apps
The Krug Champagne App Uses Science to Appeal to the Senses
83
Multipurpose Bar Tools
This 4-in-1 Contraption Can Open Bottles and Measure Beverage Ingredients
82
Industrial Beer Branding
This Italian Craft Beer Comes Boasts an Ultramodern Visual Identity
81
Purple Potato Lattes
Subspace Coffee Specializes in Making Colorful Taro Lattes
80
Ambient Lounge Interiors
The Weekend Cocktail Bar Aims to Appeal During Both Day and Night
79
Artisanal Cocktail Mixes
Powell & Mahoney's Premium Drinks Boast Eco Carton Packaging
78
Matcha Coconut Lattes
This Flavored Coffee Recipe Blends Unexpected Ingredients
77
Devilish Stemware Sets
A Wine Glass with a Straw Makes It Much Easier to Succumb to Liquid Vices
76
Beverage-Chilling Tumblers
Starbucks Japan's Frozen Drink Makers Recreate Chilled Drinks at Home
75
Sophisticated Brew Bottles
Queseria La Antigua of Fuentesauco's Craft Beer Bottle is Elegant
74
Regal Booze Branding
This Grain-Based Swedish Gin Boasts Dynamic Visual Branding
73
Beauty Bar Eateries
The Colette Petit Cafe is a Permanent Pop-Up in Her Majesty's Pleasure Salon
72
Line Art Beer Labels
Kabinet Brewery Packaging Features a Simple Yet Mesmerizing Illustrated Motif
71
Eclectic Craft Brew Bottles
This Craft Brewery Packaging Reflects the Brand's Unique Roots
70
Vodka-Tequila Blends
Vodquila a Hybrid Spirit That is Winning All Kinds of Awards
69
Patriotic Whiskey Bottles
Pendleton's Blended Whiskey Honors Past and Present Soldiers
68
Tiny Understated Bars
The Simplistic Chez Bar in Germany is Extremely Small in Size
67
Bartender Teaching Apps
Mixology App Suggests Recipes and Instructs on Mixologist Do's and Don't's
66
Eclectic Diner-Inspired Lounges
The Smoking Panda Bar in Sydney is a Neon-Tinged Good Time
65
Bluetooth Soda Machines
SodaStream's Mix Soda Maker Lets You Remotely Prepare Drinks
64
Energy-Infused Recipes
A Pink Caffeine Powder Can Be Blended into Drinks, Desserts and Meals
63
Hybrid Candy Sodas
Sonic's Latest Candy Drink Mix Follows the Brand's Nerds Soda
62
Coastal Craft Brew Designs
These Lighthouse Brewing IPA Bottle Designs Exude Coastal Elegance
61
Soda Fountain Billboards
Coca-Cola's Drinkable Billboard Satisfies Thirsty Basketball Fans
60
3D-Printable Beer Tools
Heineken's #ChampionTheMatch Campaign Shares 3D Printable Designs
59
Frothy Beer Cocktails
This French Monaco Recipe is a Mature Version of the Kid's Favorite
58
Nighttime-Inspired Beer Designs
The Carlsberg NOX Packaging is Dark and Mysterious
57
Yogurt-Flavored Water
Suntory's Newest Water Flavor Takes After a Dairy Treat
56
Refreshing Frozen Ciders
Kopparberg Has Announced the Release of a Frozen Cider Pouch
55
Bird Saliva Coffees
The Royal Bird's Nest Company Creates Beverages out of Swiftlet Nests
54
Cognac Heritage Exhibits
The Time Barrel Project Celebrates the Hennessey 250th Anniversary
53
Canned Organic Cocktails
1Kick's Cocktail Can Makes a Natural Alcoholic Beverage Portable
52
Wine-Themed Hotels
The Lodge at Columbia Point in Washington State Will Be Wine-Centric
51
Coffee Cooking Classes
Nespresso and Chef Phil Howard Offer Lessons on the Science of Coffee
50
Scheduled Beer Branding
This Sunset Beer Packaging Prescribes Different Ales at Different Hours
49
Eco-Friendly Breweries
This Guinness Brewhouse Has LEED Platinum Certification
48
Beet Beverage Branding
Love Beets Introduces a Redesign of their Beet Juice Containers
47
Tea-Infused Cosmetics
David's Tea Beauty Products Are Vegan, Cruelty-Free and Organic
46
Healing Artichoke Water
ARTY's Healthy Water is Made from Artichokes
45
Alcohol-Ordering Apps
TopShelf Helps Consumers Place Beer, Wine and Spirit Orders for Delivery
44
Fruity Cocktail Salads
This Alcoholic Fruit Salad Recipe is a Refreshing Take on the Mint Julep
43
Authentic Lemonade Concentrates
The Country Time Lemonade Starters Are Prepared from Real Lemons
42
Beer Brewing Apps
BeerTools Pro Guides You Through the Home Brewing Process
41
Beer-Enhancing Tea Bags
Hop Theory Creates an Affordable Way to Enjoy a Premium Brew
40
Tropical Iced Teas
Tradewinds Jimmy Buffett’s Island Tea Features Natural Flavors & Sweeteners
39
Shareable Energy Packs
Red Bull Introduces Its New Energy Drink Cans with a Stylish Seeding Kit
38
Vegan Strawberry Beverages
This Recipe Recalls the Deliciousness of DQ's Orange Julius
37
Beer Bottle Cocktails
Mixxtail Drinks Are Presented in a Form Familiar to Bud Light Consumers
36
Nitro-Infused Cold Brews
The Nitro Cold Brew is Stumptown's Ode to National Cold Brew Day
35
Seasonal Tea Blends
Tea Leaf Co Introduces Five Fresh Spring Flavors for the Health-Conscious
34
Tea-Distilled Liquors
Bacardi Has Introduced a Green Tea-Infused Booze in China
33
Streamlined Wine Apps
Wine Recognition App Delectable Helps You Become an Authority on Vino
32
Traditional Turkish Coffee Recipes
This Turkish Coffee Recipe is Easy to Reproduce At Home
31
Energizing Fruit Lemonade
Hydrive Energy Water's Pink Lemonade Provides a Small Shot of Caffeine
30
Craft Beer Workshops
Beerology Offers Tasting Sessions and Workshops on the Brewed Beverage
29
Boozy Recipe Apps
The Highball App Enables Social Sharing of Cocktail Recipes
28
Barista-Bungled Websites
The Starbucks Name Generator Hilariously Misspells People's Names
27
Beauty-Enhancing Beer
The 'Precious' Beer From Japan Boasts Skin-Improving Benefits
26
Medicine Bottle Beer
This Brand of German Brew Makes No Promises of Life-Changing Flavors
25
Mobile Sommelier Apps
Hello Vino is a Wine App That Shares Info and Food Pairing Recommendations
24
Brownie Dessert Beer
Ben & Jerry's New Belgium Brewing Beer Satisfies a Sweet Tooth and Thirst
23
Carry-On Cocktail Kits
This Airline Mixology Kit Makes Custom Drinks While On the Go
22
Simple Vino Pasta
Red Wine Linguine Has Flavor, No Frills and Your Fill of Resveratrol
21
AIDS Awareness Coffee
AIDS Concern Hong Kong's Free Coffee Truck Addresses HIV Stigma
20
Organically Flavored Water
Made Entirely in Canada, Ghost Pee Focuses on Health and Diversity
19
Festival Navigation Apps
The BC Tent Finder App Helps Festivalgoers Make It Back to Their Camp
18
Alcoholic Matcha Drinks
Suntory's Liquor Loosens the Tradition That Green Tea is Steeped In
17
Prickly Pear Water
Caliwater's 100% Cactus Water Provides Refreshment with a Desert Fruit
16
Organic Coffee Syrups
This Product from Dave's Coffee Features Four Fresh Flavors
15
Drink-Counting Apps
The change4life Drinks Tracker App Helps Users Track When They Overdo It
14
Frothy Butter Coffees
This Butter Coffee is Based On a Centuries-Old Recipe
13
Spiked Fruity Sodas
Daily's Newest Beverage Line Combines Fruit Flavors, Alcohol and Soda
12
Masala Chai Recipes
This Strong Tea Recipe Draws From Indian Tradition
11
Mangosteen Coffee Beans
Joe Mangosteen's Healthy Coffee is Made with Exotic Fruit and Fungi
10
Sparkling Spring Beers
The Deschutes Fresh Squeezed IPA is
9
Cookie-Flavored Teas
Bigelow Tea Co.'s Cookie Tea Tastes Like Girl Scouts Treats
8
Water-Moderating Apps
The WaterIn App Provides Gentle Reminders to Stay Hydrated
7
Black Tea Flavors
Tea Box's Himalayan Splendor Blend is Released Just in Time for Spring
6
Spicy Chocolate Lattes
Savory Simple's Coffee Recipe is Made With a Kick of Flavor
5
Kiwi Margarita Cocktails
This Alcoholic Beverage is a Great Companion to Cinco de Mayo Festivities
4
Recyclable Coffee Pods
SolaBev's Single-Serve Coffee Pods Reduce Environmental Waste
3
Maple Bacon Cocktail Syrups
This Flavor Lets People Put a Modern Spin on Old Fashioneds
2
Gluten-Free Microbreweries
The Bellfield Brewery is Currently Doing Pre-Launch Crowdfunding
1
Fruity Lemonade Rum
Beam Suntory's Newest Cruzan Flavored Rum is a Refreshing Summer Libation
Related Ideas
Streaming Service Restaurants
The Netflix Bites Pop-Up Serves Dishes from Netflix Series
Nostalgic Beer Brand Phones
The Boring Phone by Heineken Helps Adults Focus on What Really Matters
AI-Created Campaign Images
Martini Launches an AI-Powered Alcohol Campaign with a Flavor Focus
Collaborative Lifestyle Collections
Tekla and Birkenstock Join Forces on a New Collection
Next-Gen Graphic Attire
Serenity Trends’ Graphic Clothing Offers a Futuristic Aesthetic
Gen Z IRL Campaigns
Hinge's Phonebook Encourages Gen Z to Connect IRL for Global Day of Unplugging
VR Tequila Experiences
The Don Julio Apple Vision Pro App Immerses Tequila Enthusiasts
Beer-Pouring Party Billboards
JUBEL Made a Billboard That Pours Pints Invites People in to Party
Multifunctional Beverage Carriers
The Conceptual 'ThermoBag' Drink Carrier is All-in-One
Tech-Infused Analog Radios
Mark Choi Blends Retro Aesthetics and Modern Technology with i Ready O
Beach Nostalgia Capsules
Duvin Design & Pabst Blue Ribbon Present 'Relax with Pabst' Capsule
Sea-Inspired Anti-Smartphone Cocktails
The Futago Smartphone-Fasting Sour Encourages Socialization
Conceptual Craft Beer Bottles
Sour Glass Encourages Thoughtful Drinking Experiences
Molecular Beer Printers
Bar.on Created Beer in Seconds with Molecular-Level Flavor Compounds
Emerging Technology Publications
New Society Has Launched Its Inaugural Book About Technology
Pop Art Beer Branding
Budweiser and Sir Peter Blake Collaborated on a New Can
Romantic Drinking Accessories
Hendrick’s & Wiederhoeft Crafted a Line of Unusual "Gintimates"
Playful Graphic Streetwear Collections
DIVINITIES and BoTT Return with a New Stylish Drop
Creative Play Pop-Ups
The Sharpie Studio Offered Opportunities for Creativity at SXSW
Moderate Drinking Campaigns
The Magic of Moderate Drinking Encourages Responsible Consumption
AI-Powered Fashion Apps
The 'Blend' App Helps Users Find Products That Suit Their Style and Budget
AI-Generated QR Codes
Coca-Cola Created Enhanced QR Codes with Musical & Visual Elements
Consumption-Inspired Fashion Capsules
LOUTRE snd Dover Street Market Work on a New Capsule
One-of-One Clothing Collections
mmERCH Uses Generative Design to Create "Neo-Couture"
AI-Generated Cocktail Menus
The Evening Standard's New Cocktail Menu Leverages Generative AI Tools
Lookalike Sparkling Water Cans
Not Beer's Sparkling Water Resembles a Classic Brew
Futuristic Whisky Bottles
Johnnie Walker's NFC-Enabled Bottles Visualize the Year 2220
Customer Loyalty Partnerships
tokenproof and adidas Announce a Strategic Long-Term Partnership
Co-Browsing Shopping Platforms
buywith's Next Gen Co-Browsing Patent Helps Customers Shop Together
Craveable Soda Packaging
Sprite is Reviving Its Obey Your Thirst Campaign for a New Generation
Whimsical Pop-Up Cognac Bars
Yinka Ilori Designed an Eye-Catching Pop-Up at Selfridges
Pre-Mixed Premium Cocktails
MOJT's Ready-to-Serve Bottled Cocktails Cater to Gen Z
Functional Libation-Holding Designs
TOMBOGO and White Claw Design the Funtional Claw Bag
Timeless Sports Drinks
Ancient Drinks Offers Time-Honored Recipes for Enhanced Energy
Connected Gamer Campaigns
Heineken's Just Another Night Out Shatters Anti-Social Stereotypes
Magazine-Integrated QR Features
ARCADE Launches the ELLE x Clarks Shoe Visualiser and Experience
Playlist-Enhanced Outfit Recommendations
Stitch Fix and Spotify Collaborate on a Unique Experience
AI-Powered Cultural Trend Tools
Huge's Culture Decoder Uses AI to Understand Cultural Trends
Inclusive Tinder Features
Tinder Launches New Profile Features to Support Authentic Connections
All-in-One Beauty Platforms
Atelier Disrupts the Industry with Its Tech-Advanced Platform
Mexican Holiday Tequila Pop-Ups
The 1800 Taste Tiendita Returns for Cinco De Mayo
Mixed-Reality Cola Billboards
This 3D Coca-Cola Billboard Dispenses Real, Cold Drinks
AI-Created Neighborhood Cocktails
Absolut and Ogilvy Canada Made AI-Generated Cocktails
Togetherness Seltzer Campaigns
White Claw's Grab Life By The Claw Targets the Loneliest Generation
Lifestyle Activity Tracking Apps
The 'Timeline It' App Tracks Virtually Any Activity or Event
Beer Pairing Pop-Ups
&Beer Pairs Beer with NYC’s Best Vegan Food
Single-Serve Wine Systems
Coravin Vinitas Boosts Younger Consumers' Interest in Wine Education
Anniversary-Honoring Vintage Drinkware
Starbucks and Disney Join Forces on a New Collection
Artful Alkaline Waters
Bored & Thirsty Champions Self-Expression & Interactive Packaging
Elevated Condiment Pop-Ups
Ennismore & the Kraft Heinz Company are Sharing a Taste of Heinz 57
Water Digital Wallet Loyalty Cards
Liquid Death Has Introduced the Liquid Death Country Club
Beer-Cooled Summer Jackets
Tiger Beer is Introducing the Beer-Infused 'Tiger Summer Puffer'
Smart Bottle Openers
Wecheer's Smart Bottle Opener Tracks Valuable Insights in Real-Time
Perfect-Pour Beer Glasses
nendo Creates the Perfect 3Way Glass to Aid the Perfect Beer Pour
Social Commerce Apps
GIST is an App-Based Social Platform for Sharing Purchases with Friends
Co-Branded Beer Apparel
thisisneverthat and Budweiser Partner on a New Apparel Collection
Tea-Filled Smartphone Lenses
Gold Peak Tea Created a Golden Hour Clip-On Smartphone Lens
Design-Forward Gin Partnerships
Tanqueray Nº TEN Embarks on a Collaboration with Tastemakers
Virtual Pub Museums
Heineken Pub Museums Spotlight Important Cultural Locations
Cup-Integrated Plates
Pairingware Solves the Struggle of Eating and Drinking with One Hand
Community Commerce Pop-Ups
TikTok Shop UK Opened a Pop-Up on London's Oxford Street
Food-Focused GenAI Tools
FoodGPT is a Generative AI Tool for Food and Beverage Development
Travel-Focused Marketing Guides
TikTok Debuts a Playbook for Travel Marketers to Foster Engagement
Retro-Tinged Beer-Branded Apparel
Coors Joins Huckberry to Launch a Capsule of Apparel
Connected Beer Jerseys
Miller Lite's Running of the Beer Ads Turns Fans into Walking Billboards
Game-Themed Soft Drinks
Coca-Cola Unveils a League of Legends-Themed Zero Sugar Can
Beverage Dispensing Robots
Ottobot Brew is Ultra-Capable Beer Dispensing Robot
Shoppable Hybrid Apps
Lemon8 is a New Social Media App Combining Aspects of Instagram & Pinterest
Culturally Inspired Canned Cocktails
Phreshly Targets Consumers Who are Tired of Hard Seltzers
Forward-Thinking Wedding Pop-Ups
Anthropologie Weddings x Pinterest Shares Emerging Styles
Integrated Influencer Marketing Platforms
SocialTalk Helps Users Discover, Track, and Connect
Technology News Summaries
TechTok Helps Readers Stay On Top of News in Five Minutes
Emoji-Inspired Beer Campaigns
Corona's Emojiless Pledge Fights Digitization & Celebrates Reality
Modern Consignment Programs
GotStyle Recently Launched a New Consignment Program
AI Party Planners
"The Generager" by Three Olives Vodka Launches Custom Party Themes & Concepts
AI-Powered DIY Home Apps
Praxis Introduces New Features to Its Praxis Plus App
Beer Brand-Supported Fashion Shows
Fashion Art Toronto Has Partnered with Kronenbourg 1664
Cocktail-Inspired Desserts
Gü's Multi-Layered Desserts are Positioned as Indulgent Alternatives
Radial Modern Barbershops
Gin Design Group Creates a Design-Forward Layout for This Barbershop
Celebratory Limited-Edition T-Shirts
Heineken Partners with Singapore Creatives for Its 150th
Immersive Virtual Television Experiences
Television for Apple Vision Shapes the Future of TV
Co-Branded Digital Travel Hubs
The Corona Global Hub Spotlights Experiences Rooted in Nature
Botanically Brewed Canned Cocktails
Wild Folk's Zero-Proof Cocktails Take Cues from Foraging
Festival Friend Matching Apps
Hey! VINA & Absolut are Connecting Coachella Best Festival Friends
Young Professional Community Apps
Yuppie Helps Gen Z and Millennials Connect with One Another
Themed Party Generators
Drizly's Party Theme Generator 3000 Helps with Hosting Themed Parties
AI-Inspired Beer Ads
Sharp is Promoting Its First Hazy IPA, Solar Wave, with "ChatIPA"
Modern Alcohol Collection Platforms
Unicorn is a Next-Gen Platform for Collecting Spirits & Wines
Gen Z Sports Apps
Stadium Live is Aiming to Entice Gen Z Consumers with Immersive Experiences
TikTok-Inspired Music Features
Spotify Showcased a Redesigned Homepage for its Mobile App
Interactive Digital Menus
Tabmeal Empowers Restaurants to Revolutionize the Way Guests Order
Low-Waste Sustainable Spritzes
The Sustainable Spritz Eliminates the Need for Single-Use Glasses
Branded Ready-to-Pour Cocktails
These Diageo Ready-to-Serve Cocktails Come in Three Options
Non-Alcoholic Discovery Apps
The NA Drink Locator App Maps Alcohol-Free Options
Concentrated Plant-Based Beverages
Tnuva Launches the TNUVA+ Brand and New Functional Beverages
AI-Concocted Alcoholic Libations
Sapporo Taps IBM To Help Develop a New Generative chūhai Model
Beer-Branded Fashion Capsules
805 Beer Has Unveiled Its Latest Spring 2024 Fashion Capsule
Sporty Solo Travel Platforms
SurfYogaBeer is a New York City-based Active & Social Travel Company
Social City Exploration Apps
The 'Geometrik' App Connects Citizens and Businesses Together
Twist-and-Mix Cocktails
Glenlivet Twist & Mix Cocktails Feature First-to-Market Technology
Concentrated Customizable Drink Mixes
These New Water Enhancers are Arriving Ahead of the Summer
Personality-Inspired Drink Packaging
Tetra Pak's Smart Packaging Leads Fans to a Personality Test
AI Cocktail Assistants
Thirsty Bot Offers and At-Home Bartender Experience
Collaborative Gorpcore-Themed Apparel
IVY PARK and adidas Continue to Grow its Expansive Capsule
Authenticated Product Review Apps
This App Matchers Shoppers With Brands Looking For Reviews
AI-Powered Beverage Dispensers
Pubinno Smart Tap Provides Perfect Quality for Draft Beer Systems
Humorous Slogan Graphic T-Shirts
Navinder Nangla Joins Converse on the City Tees Initative
Virtual Game Tourism Campaigns
Cape Town Launches a Virtual Game for a New Tourism Campaign
Simplified Cocktail Mixers
Fever-Tree Helps Consumers Recreate Bar Experiences at Home
Complimentary Glassware Beer Campaigns
Birra Moretti Offers Collectible Glasses with Every Pack
AI-Powered News Summary Apps
The 'Concise AI' News App Provides Summaries of Pertinent Topics
Tech-Themed Craft Beers
Nothing Unveils Its Latest 5.1% Craft Beer
Special Edition Nigerian Prints
Dye Lab Created a Special Six-Piece Collection for Heineken
Tech-Enhanced Travel Planning
Travvit is a Travel Discovery Platform to Inspire Better Vacations
At-Home Cocktail Campaigns
Gordon's Many Evenings In Campaign Spotlights At-Home Drinking
Esports Beer Sponsorships
100 Thieves Renews its Partnership with Beer Brand Heineken
Festive Cocktail Concierges
The Cutwater Holiday Concierge Supports Seamless Seasonal Entertaining
Transformative Cocktail Menus
The Metamorphosis Menu Explores Fermentation, Oxidation & More
Interconnected Messaging Ecosystems
Whatsapp to Introduce Support for Messages Third-Party Apps
Wearable Gaming-Focused Technology
Team Singularity Partners with Technology Brand GamerTech
Community-Driven Collector Apps
Connectible is a First-of-Its-Kind Social Media App for Collectors
iOS-Influenced Travel Apps
Uber’s Redesigned App Uses the Latest iPhone Features on iOS 16
Pocket Concierge Apps
The Scene Matches Users to Restaurants, Bars, Clubs & Cafes
Technology Connection Art Exhibitions
Design Agency Here Unveils the Code/Craft/Chaos Exhibition
Location-Based QSR Technology
Chipotle is Integrating Location-Based Technology Into its App
AI-Recommended Wine Apps
Sippd Debuts an AI-Powered Wine App That Influences Purchasing Decisions
Graphic Patterned Artful Homeware
CUSTHOM Joins Jonathan Lawe on the Cut + Paste Collection
Zero-Proof Sparkling Beverages
TÖST Makes Sparkling Drinks with No Alcoholic Fermentation
Curated Flight Deal Apps
The Going App Offers Expert and Personalized Travel Deals
City Exploration Apps
Concrete is a Social Exploration App Inviting Users to Discover Their City
Media Release Monitoring Apps
The 'Upcoming' App Helps Users Track Favorite Media and Explore
Dating Culture-Inspired Apparel
Grailz Taps 2000Archives for a New Dating App-Themed Capsule
Energetic Filtered Water Campaigns
Brita's Taste Over Everything Campaign is Youthful & Optimistic
Inclusive Try-On Programs
Perfect Corp. Connects Beauty Brands with Digital Beauty Innovation
Cocktail-Inspired Togetherness Activations
Smirnoff's Global Connectivity Initiative Launched
Interactive Challenge Platforms
Join and Witness Online Challenges in One Place, at Tigbar
Artful Design Curation Capsules
Bentley Mills Designs the Modern Curator™ Collection No. 1
Libation-Joint Streetwear Collaborations
Places+Faces Teases its Upcoming Work with Havana Club
Urban Communal Dining Events
Toronto's Weekly Communal Table Program is Hosted Under a Highway
Generative AI Beverage Ads
The Coca‑Cola® Masterpiece Campaign Leverages AI to Create Visual Magic