There's an urgent need to reduce waste in the beverage industry, and The Sustainable Spritz is touted as an "ultra low-waste" spritz that will play a part in just this. The London Essence Co teamed up with Avallen Calvados and spirits distribution system EcoSpirits to make this project possible, and it pairs London Essence’s White Peach & Jasmine Crafted Soda with the Freshly Infused dispense system.
This first-of-its-kind dispensing system uses patented micro-dosing technology to infuse freshly distilled botanicals into carbonated, chilled tonic water so that consumers benefit from a fresh serve. Additionally, this innovation eliminates the need for single-use glass and other packaging associated with it.
“This new serve, which in time I hope will become as well-known as a Margarita or Daiquiri, is the answer to anyone who wants a sustainable cocktail that tastes amazing," says Avallen co-founder Tim Etherington-Judge.
What Makes This Trend Stand Out
- Low-waste Beverages
- There is a growing demand for low-waste beverages, creating an opportunity for companies to innovate by using sustainable packaging and dispensing systems.
- Freshly Infused Dispensing Systems
- Freshly infused dispensing systems are a new innovation in the beverage industry that provide customers with a fresh-tasting drink, while reducing waste and packaging.
- Sustainable Cocktails
- Offering sustainable cocktails that are both environmentally friendly and delicious is an emerging trend, providing opportunities for companies to create unique experiences.
Sectors Adopting This
- Beverage Industry
- In an effort to reduce waste, the beverage industry can innovate in sustainable packaging and dispensing systems to create low-waste beverages.
- Hospitality Industry
- The hospitality industry can benefit from offering sustainable cocktail options, creating unique experiences for environmentally conscious customers.
- Spirits Distribution Industry
- Companies in the spirits distribution industry can partner with sustainable beverage companies to offer low-waste and freshly infused cocktail options to bars and restaurants.
