Subspace Coffee House is a Korean-inspired cafe in the Philippines that channels the vibrancy of the country's culture with colorful K-Pop music and purple potato lattes. Made from taro powder, the lattes have a vivid color that makes snapping pictures of the latte art even more fun—especially since consumers can make their own custom latte art requests.
As a popular ingredient in bubble tea, it's hardly a surprise that this vegetable has taken off as a hot drink in Asia. In terms of flavor, the purple taro potato is naturally sweet, so there's hardly a need for any additional sugar.
Although Subspace Coffee has other novel items on the menu like peanut butter lattes and orange almond loaves, nothing keeps people coming back quite like its iconic purple potato lattes.
What Makes This Trend Stand Out
- Colorful Taro Lattes
- Disruptive innovation opportunity: Creating unique and visually appealing latte options that attract social media-savvy customers.
- Custom Latte Art
- Disruptive innovation opportunity: Introducing a personalized latte art service that allows customers to make their own custom latte art requests.
- Flavorful Vegetable Drinks
- Disruptive innovation opportunity: Developing innovative vegetable-based drink options that are naturally sweet and healthy alternatives to traditional beverages.
Sectors Adopting This
- Cafes and Coffee Shops
- Disruptive innovation opportunity: Offering colorful and unique drink options that cater to the growing demand for visually appealing beverages.
- Food and Beverage
- Disruptive innovation opportunity: Creating new and innovative vegetable-based drink products that tap into the healthy and natural flavor trends.
- Hospitality and Tourism
- Disruptive innovation opportunity: Incorporating unique beverage options, such as taro lattes, into hotel or resort menus to enhance guest experiences and attract a wider audience.
