Beam Suntory's Newest Cruzan Flavored Rum is a Refreshing Summer Libation

 - Apr 8, 2015
References: thespiritsbusiness & cruzanrum
Alongside fruity coconut, key lime, strawberry and peach-flavored rum products, Beam Suntory is expanding its Cruzan line with a Blueberry Lemonade Rum. This summer-inspired spirit is made from natural ingredients like cane molasses and tropical rainwater that undergoes a five-column distillation process to yield a clean, high-quality taste.

As lemonade is a staple drink in the warmer weather, this fruity rum from Cruzan provides a new way to enjoy cocktails, or spike non-alcoholic drinks like fruit juices and iced tea. Taking cues from the tropics, the brand hopes that consumers will openly embrace this fun flavor, as well as a moments when they are able to kick back, relax and savor the chance to unwind.