Community DIY

Crowdsourced customization lets customers collaborate for tangible results
Implications - While crowdsourcing allows companies to gain the ideas of the “crowd,” crowdsourced customization is going one step further. This tactic asks customers to collaborate and apply their own creativity for a specific, tangible result they can call their own. Users get more than a chance to give their idea or interact—they can express themselves and unite with others in an artistic way that also garners them a product or a tangible creation.
SCORE: 3.5
Mild Top 6 Examples: 27,319 Total Clicks Jun 10 - Mar 11
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Activity
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DEMOGRAPHICS
Customizable Shoe Toys - The Delroy Dennisur Stance Project Brings DIY Artistry to Sneaker Culture
SCORE: 6.2
V. Hot 11,361 Clicks Pub: Feb 28, 11
Customizable Shoe Toys
The Delroy Dennisur Stance Project Brings DIY Artistry to Sneaker Culture
The Delroy Dennisur Stance project melds together sneaker culture with DIY designer toy concepts. It provides a blank slate shoe that can be artistically customized any way a person wants. Made out of… [More]
Crowdsourced Highway Art - 'Read Between the Signs' Infuses Culture into Pennsylvanian Highways
SCORE: 3.9
Warm 4,167 Clicks Pub: Dec 12, 10
Crowdsourced Highway Art
'Read Between the Signs' Infuses Culture into Pennsylvanian Highways
My next road trip might have to include a detour through Pennsylvania to check out 'Read Between the Signs.' RBTS is a collaborative art initiative between the town of Meadville and the Pennsylvania Department… [More]
Crowdsourced Restaurants - 'What Happens When' is a Crowdfunded Project that Changes Every Month
SCORE: 3.4
Warm 7,144 Clicks Pub: Feb 11, 11
Crowdsourced Restaurants
'What Happens When' is a Crowdfunded Project that Changes Every Month
'What Happens When' is a bold and exciting new restaurant project wherein a team comprised of interior decorators, a chef, a composer and a graphic designer will completely change the menu and design of… [More]
Chatroulette Artwork - The Liubo Borissov 'Crowdsource' Video is a Chatroulette Masterpiece
SCORE: 2.8
Mild 2,564 Clicks Pub: Jun 25, 10
Chatroulette Artwork
The Liubo Borissov 'Crowdsource' Video is a Chatroulette Masterpiece
The Liubo Borissov 'Crowdsource' video is an artistic homage to the Internet sensation of Chatroulette. The video features dozens of images of members of the Chatroulette community who have come across… [More]
DIY Luxury Auto Designs - The BMW EDIZONE Contest is to be Hosted on Facebook
SCORE: 2.7
Mild 1,580 Clicks Pub: Feb 24, 11
DIY Luxury Auto Designs
The BMW EDIZONE Contest is to be Hosted on Facebook
The BMW EDIZONE contest in Italy is definitely one that fans of the luxury auto brand should participate in. Allowing individuals to go on Facebook to create a potential design for a BMW vehicle, this… [More]
Crowdsourced Love Novels - Avon Impulse Gives Amateur Romance Writers a Chance at Publishing
SCORE: 1.8
Untested 503 Clicks Pub: Mar 9, 11
Crowdsourced Love Novels
Avon Impulse Gives Amateur Romance Writers a Chance at Publishing
Amateur romance writers now have a chance to show their stuff with Avon Impulse. Avon Impulse is a new service that lets amateur authors submit their romance novels to Avon for publishing in the form of… [More]