Social Fitness

The ability to share health and fitness progress enhances consumer motivation
Implications - Many people exercise with friends, which can be more motivating than working out alone. With the rise of social media fitness apps, consumers can now exercise with all 500 of their friends if they wish. The ability to track and share exercise or diet activities makes one accountable to their network, which may be all the incentive necessary for one to continue striving towards health and fitness goals.
SCORE: 2.5
Mild Top 6 Examples: 25,490 Total Clicks Sep 10 - Nov 11
Popularity
Activity
Freshness
DEMOGRAPHICS
Feminine Fitness Apps - Get a Rocking Body With the NikeWomen Training Club App
SCORE: 2.5
Mild 4,958 Clicks Pub: Dec 6, 10
Feminine Fitness Apps
Get a Rocking Body With the NikeWomen Training Club App
The new NikeWomen Training Club App is just in time for new year’s resolutions. This belly-blasting app is a breakthrough for fitness applications, making for a must-have amongst health nuts. The NikeWomen… [More]
Interactive Exercise Apps - 'Git Fit' for iPhone Turns Working Out into Social Networking
SCORE: 2.5
Mild 9,200 Clicks Pub: Feb 1, 11
Interactive Exercise Apps
'Git Fit' for iPhone Turns Working Out into Social Networking
If you're lacking the motivation to go for a jog, 'Git Fit' for iPhone is an app that will rile your competitive spirit because your exercise stats will be visible to your friends. The package comes with… [More]
Smartphone Exercise Devices - Wahoo Fitness Tracks Your Outdoor Health Regimen
SCORE: 1.8
Mild 6,161 Clicks Pub: Feb 21, 11
Smartphone Exercise Devices
Wahoo Fitness Tracks Your Outdoor Health Regimen
Thanks to technology, we are benefiting more and more on the health and fitness front; take Wahoo Fitness, for example. Tailored to the iPhone, this device attachment monitors your speed, stride, heart… [More]
Family-Sized Gaming Floors - The e-Sports Ground Offers a Gigantic Virtual Gaming Experience
SCORE: 2.6
Untested 975 Clicks Pub: Nov 30, 11
Family-Sized Gaming Floors
The e-Sports Ground Offers a Gigantic Virtual Gaming Experience
Recently opened in the Renaissance sports club in Kitasuna, Koto-ku, the e-Sports Ground is a giant gaming floor that lets users do everything from play virtual kick-ball to outrunning moving beams of… [More]
Mileage Tracking Apps - The Nike+ GPS App Tracks Challenges You to Run Farther and Longer
SCORE: 1.4
Untested 2,914 Clicks Pub: Sep 8, 10
Mileage Tracking Apps
The Nike+ GPS App Tracks Challenges You to Run Farther and Longer
Runners now have an iPhone app to call their own, thanks to the Nike+ GPS app. This app tracks your mileage via Google Maps and offers helpful encouragements from celebrities and trainers. The Nike+ GPS… [More]
Social Media Playground Games - Nike+ GPS iPhone App Lets You Play Tag With Other Runners
SCORE: 3.2
Untested 1,282 Clicks Pub: Jan 17, 11
Social Media Playground Games
Nike+ GPS iPhone App Lets You Play Tag With Other Runners
The Nike+ GPS iPhone App has recently received an update, allowing users to play a game of tag with their friends. Although it's not really like the physical game, the concept remains the same: You just… [More]