Children's products are getting a more advanced makeover
Implications - Often used in marketing campaigns and other adult-targeted projects, augmented reality is increasingly being integrated into products intended for children. Whether enhancing the reading experience or adding another dimension to television programming, this change marks the shift toward a more tech-friendly youth market.
Trend Themes
1. Augmented Reality Storybooks - The use of AR in children's books creates an interactive reading experience for young children, potentially leading to new opportunities for designing educational products.
2. Interactive Augmented Reality Apps - Augmented Reality apps that allow users to interact with their favorite cartoon characters creates new marketing and promotional opportunities for companies and advertisers.
3. Augmented Reality Greeting Cards - The use of AR in greeting cards creates an innovative way to send a well-wish and is a potential area for creating personalized and customizable products that can stand out from traditional greeting cards.
Industry Implications
1. Education - The use of AR in children's books can revolutionize the reading experience and create new opportunities for educational platforms and content.
2. Marketing and Advertising - Interactive AR apps featuring cartoon characters have the potential to create unique and engaging marketing campaigns for businesses.
3. Greeting Cards and Personalized Gifts - AR technology can create personalized and customizable products in the greeting card industry, offering unique and innovative ways to send a well-wish or gift.
