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Score: 8.2
This Month and V. Hot Top 4 Examples: 3,347 Total Clicks Date Range: Mar 15 - Mar 15
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Seeking accessibility, consumers turn to apps for music-making ease
Implications - Bypassing the need for physical instruments, consumers, particularly those keen to mobile technology, are turning to apps as an alternative music-creating solution. Appealing to both music aficionados and those simply looking for digital customization, these apps provide a platform for users to personalize different sounds and beats in a more accessible way. [More]
Score: 6.3
This Month and Warm Top 4 Examples: 2,020 Total Clicks Date Range: Dec 14 - Mar 15
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Social platforms adapt to offer efficient payment paths
Implications - The rise of e-commerce and digital currency have us hurtling towards a cashless society. Now included in the mix are payment options via social media platforms, which combine the ease of online shopping with greater flexibility. Social payment is not only a testament to the ubiquity of social media in consumers' lives, but a reflection of their desire for more direct methods of exchange and transaction. [More]
Score: 5.4
This Month and Mild Top 4 Examples: 2,291 Total Clicks Date Range: Sep 14 - Mar 15
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Consumers prioritize efficiency when it comes to dating services
Implications - Increasingly unwilling to compromise when it comes to romantic relationships, consumers are turning to hyper-specific dating platforms to find love. By adopting a simple, location-based interface and tailoring it to a specific group of people, apps are more likely to be helpful in determining compatibility. The rise in hyper-targeted dating services suggests that consumers are not only particular, they're also prioritizing efficiency when it comes to getting what they want. [More]
Score: 8.7
This Month and V. Hot Top 4 Examples: 13,507 Total Clicks Date Range: Jul 14 - Mar 15
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Consumers search for ways to customize their visual online communication
Implications - The world of online and text-based communication has expanded to include visual markers such as emoticons and "emojis." Thrilled with this new approach to communicating, consumers are searching for ways to extend the novelty and delight. Hyper-customized or branded emoticons reveal a consumer desire for streamlined forms of communication that are curated to individual tastes, personalities and interests. [More]
Score: 7.4
This Month and Warm Top 4 Examples: 4,864 Total Clicks Date Range: Feb 15 - Mar 15
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Simple-to-use programming tools help people dabble in the development world
Implications - As programming and coding becomes a more covetable (and in demand) skill, companies respond in kind with training tools and programs to make learning more accessible. With this information being made available earlier on and in easy-to-use formats, consumers are able to play a bigger, more active role in the tech world. [More]
Trend Hunter Services
Score: 7.3
This Month and Warm Top 4 Examples: 4,077 Total Clicks Date Range: Feb 15 - Mar 15
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Consumers seek out social technology experiences
Implications - Despite its intended uses, technology and social media can often produce an isolating effect in consumers. As a result, consumers are placing a greater emphasis on the experience of using and consuming different products and forms of media in a way that counteracts solitary consumption. This shift suggests that consumers are searching for technology and social media that is not only social in nature, but literally communal in its use. [More]
Score: 7.1
This Month and Warm Top 4 Examples: 6,159 Total Clicks Date Range: Aug 14 - Mar 15
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Consumers turn to tech to keep their everyday lives in check
Implications - As consumers increasingly look to technology as a way to improve quality of life by tracking metrics related to health and their professional lives, brands are responding in kind with innovations that act as reminders to take care of everyday tasks. This more personal role of these products reflects an openness and desire to more intimately integrate tech into consumers' lives. [More]
Score: 7
This Month and Warm Top 4 Examples: 3,587 Total Clicks Date Range: Nov 14 - Mar 15
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Consumers seek condensed content that's fleeting in its delivery
Implications - Consumers are growing increasingly attracted to streaming services and sharing apps that are temporary in nature. To avoid information overload, users are only momentarily immersing themselves in any given subject matter, whether it be real-world sharing among friends or streaming through an outside party. Ephemeral sharing platforms essentially speak to a broader desire for content that's not only accessible, but also easily digestible in its form. [More]
Score: 6.1
This Month and Warm Top 4 Examples: 1,975 Total Clicks Date Range: Mar 15 - Mar 15
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Board games are enhanced with mobile apps for digital enhancement
Implications - While online gaming certainly appeals to those seeking both accessibility and entertainment, digital interaction often lacks that tangible aspect often found with more traditional gaming products. Enhancing items like board games without sacrificing elements of tradition, retailers are turning to mobile apps and online engagement to not only revitalize classic gaming activities, but also maintain an element of nostalgia within tech-centric goods. [More]
Filed in: TechMobileGames
Score: 6.9
This Month and Warm Top 4 Examples: 4,956 Total Clicks Date Range: May 14 - Mar 15
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Parents turn to convenient mobile apps to teach lessons outside the classroom
Implications - Now a widespread platform for digital learning, mobile applications geared towards children are focusing on non-traditional lessons. Whether that means accounting for learning disabilities, or concentrating on subject matter that has real-world implications, these updated apps reveal a desire for alternative forms of education via technology. [More]