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Score: 6.1
This Month and Warm Top 4 Examples: 708 Total Clicks Date Range: Dec 14 - Aug 15
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Modern e-mail platforms offer atypical services that enhance communications
Implications - As communications needs and wants continue to evolve, companies are responding accordingly with inventive, multifaceted e-mail platforms. Creativity in the tech sphere is particularly critical to success in today's overly saturated industry. This is also consistent with a contemporary fondness for entrepreneurship, as young generations continue to express a high regard for disruptive start-up cultures. [More]
Score: 5.8
This Month and Mild Top 4 Examples: 500 Total Clicks Date Range: May 15 - Aug 15
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Hotels adopt easier check-in systems for consumer allure
Implications - In an effort to compete with the peer-to-peer economy and the sharing of accommodations, hotels are trying to make the travel process as seamless as possible for guests. Noting that convenience is paramount when it comes to travel, hotels are now offering digital, mobile or biometric check-ins to increase efficiency. Not only easier, this system also speaks to a consumer desire for greater control and independence. [More]
Score: 5.4
This Month and Mild Top 4 Examples: 1,190 Total Clicks Date Range: Mar 15 - Aug 15
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Mobile devices are updated with increased security to ease consumer fears
Implications - Consumers' increasing concern about the security of their information has ushered in a new era of the smartphone. No longer content with relying on apps and programs for privacy, consumers are turning to devices with stronger security measures embedded within. As storing information digitally becomes the norm, consumers search for exceptional security execution from mobile manufacturers themselves. [More]
Score: 7.5
This Month and Warm Top 4 Examples: 7,516 Total Clicks Date Range: Nov 13 - Aug 15
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Consumers opt for digital gifting to ensure receiver satisfaction
Implications - No longer content with taking a shot in the dark when it comes to gift-giving, consumers are relying on apps and websites that leverage social sharing and big data to find the perfect gift. These new-world gifting measures suggest that consumers are no longer leaving things up to chance, but using the digital sphere to make more targeted purchasing decisions and ensure greater satisfaction. [More]
Score: 6.7
This Month and Warm Top 4 Examples: 3,580 Total Clicks Date Range: Oct 14 - Aug 15
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Shopping apps shine light on responsibility for mindful Millennials
Implications - The Millennial passion for responsible living is influencing a rise in conscientious shopping apps that account for both personal and public factors. Contributing to a prominent culture of mindful consumerism allows brands to maintain a sense of awareness that young critics claim is often lacking when it comes to commercial ventures. Challenging this assumption will help solidify bonds between young shoppers and brands. [More]
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Score: 6.9
This Month and Warm Top 4 Examples: 7,947 Total Clicks Date Range: Oct 14 - Aug 15
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Brands encourage recurring transactions by eliminating buying barriers
Implications - Programmable devices that recognize and learn from patterns of behavior are enabling custom automatic transactions for individual consumers. By reducing multi-step task into an simple single action, pre-authorized tools encourage recurring transactions and brand loyalty with customized presets and a seamless ordering process for the customer. [More]
Score: 6.9
This Month and Warm Top 4 Examples: 3,556 Total Clicks Date Range: Mar 15 - Aug 15
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High-tech recognition tools streamline logins and payment
Implications - An innovative point-of-sale and login solution, one-step authentication features enable seamless use of mobile technology for communicative and digital payment purposes. By eliminating a time-consuming step in the process, brands are likely to gain a higher percentage of users based on convenience alone. Improved security measures offered, such tools as biometric authentication, temper fears around the safeguarding of valuable consumer payment data. [More]
Filed in: TechMobile
Score: 7
This Month and Warm Top 4 Examples: 2,146 Total Clicks Date Range: May 15 - Aug 15
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Transcendental motifs receive modern updates for the connected consumer
Implications - The ubiquity of technology is spilling into the spiritual sector as digital platforms embrace new age themes. By making this category instantly accessible, brands are entering an emerging market. Implications extend beyond this category as related smart systems continue to address the needs and wants of connected, tech-savvy consumers. [More]
Score: 8.4
This Month and V. Hot Top 4 Examples: 9,705 Total Clicks Date Range: Jul 14 - Aug 15
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Brands convert product interaction into direct sales channels
Implications - Innovative shopping apps that use image recognition technology in order to customize recommendations provide a personalized and convenient digital shopping experience. By enabling customers to add items to their shopping carts through taking a photo or scanning bar codes, brands are able to streamline the path to purchase. [More]
Score: 6.1
This Quarter and Warm Top 4 Examples: 1,873 Total Clicks Date Range: May 14 - Jul 15
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Mobile apps integrate customization aspects to generate consumer interest
Implications - Realizing the importance of customization among millennial consumers, mobile app developers are turning to personalization features to satisfy individual needs. Offering curated search options, recommendations and even social platforms, this shift speaks to a growing desire for content that can be easily adapted and tailored to consumer interests. [More]
Filed in: TechMobile