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Score: 5.8
This Week and Mild Top 4 Examples: 8,932 Total Clicks Date Range: Apr 13 - Feb 15
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Encouraging responsible behavior, parents turn to toys that promote adult tasks
Implications - Acknowledging the growing demand among kids to "grow up faster," toy retailers are turning to products that integrate household responsibilities to integrate elements of adulthood. Toys that encourage organization and tidying not only help streamline household tasks, but also helps kids learn about mature behavior in a fun and age-appropriate manner. [More]
Score: 4.7
This Month and Untested Top 4 Examples: 6,140 Total Clicks Date Range: Apr 13 - Feb 15
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Parents turn to playful cleaning products to encourage participation
Implications - Delegating household chores can be challenging, particularly with kids, which is why parents are turning to playful cleaning tactics to encourage involvement. Using adolescent aesthetics and toy-like designs, these products make household organization more appealing and create a more engaging and entertaining way to manage day-to-day tasks. [More]
Score: 5.8
This Quarter and Mild Top 4 Examples: 6,026 Total Clicks Date Range: Nov 13 - Jan 15
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Kids' activities integrate projected imagery and visuals for high-tech allure
Implications - No longer reserved for presentations and home entertainment, projections are being adapted into kids activities. Allowing kids to enjoy drawings and cartoons in a more immersive way, these products not only provide a more engaging form of play, but also encourage technological engagement at an early age. [More]
Score: 5.6
This Quarter and Mild Top 4 Examples: 5,525 Total Clicks Date Range: Oct 13 - Jan 15
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Bedtime rituals are enhanced with mobile and tech features
Implications - Nighttime routines are, for many parents, an incredibly important part of their childrens' day, leading them to enhance the experience with high-tech alternatives. Offering children's stories and nursery rhymes through augmented reality and mobile apps, brands are providing a more streamlined way of entertaining and engaging children without sacrificing elements of tradition like storytelling. [More]
Score: 6
This Quarter and Mild Top 4 Examples: 11,018 Total Clicks Date Range: Nov 13 - Jan 15
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Kids fashion shifts toward emulating older, adult tastes
Implications - Reflecting an increasing need among teens and tweens to "grow up" faster, contemporary kids clothes are moving toward a more mature aesthetic. Creating apparel pieces that reflect older, adult lifestyles, retailers are not only providing a more refined clothing option, but they're also allowing kids to showcase an affinity for adulthood in an accessible way. [More]
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Score: 5.7
This Quarter and Warm Top 4 Examples: 3,217 Total Clicks Date Range: Oct 13 - Dec 14
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As education costs and debt rise, apps and technology seek to reduce credit risk
Implications - Implications - Encouraged to seek higher education by their Boomer parents, Millennials have quickly found out that a diploma does not necessarily yield a prosperous job. The rise of financial issues such as financial literacy and budgeting, Millennials are turning to the familiarity of technology to help gamify their saving and spending to help them out of debt. [More]
Score: 7
This Quarter and Warm Top 4 Examples: 49,773 Total Clicks Date Range: Jun 13 - Dec 14
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3D-printed products turn to personalized facial features for consumer allure
Implications - Allowing for customization, 3D-printed products are allowing for hyper-personalization. Personalizing toys like dolls to replicate selfies and portraits, 3D merchandise is adapting to provide consumers with not only tailor-made products, but designs that consumers can visually identify with. [More]
Score: 6.2
This Quarter and Warm Top 4 Examples: 10,691 Total Clicks Date Range: Apr 13 - Dec 14
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3D printing is made easier with machines customized for kids
Implications - Traditionally adult devices are receiving a youthful overhaul to satiate demand for more adaptable sources of play. Offering kids a greater sense of independence, devices like 3D printers are being customized into child-friendly adaptations for convenience. These products provide not only sources of entertainment, but the ability to develop autonomy at a young age. [More]
Score: 5.5
This Quarter and Warm Top 4 Examples: 5,570 Total Clicks Date Range: May 13 - Dec 14
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Catering to children, business platforms offer learning tactics
Implications - Going beyond imaginative play sets and at-home activities, kids are turning to specialized platforms and clubs to develop entrepreneurial skills. Allowing boys and girls to come together to participate in business ventures, these initiatives are creating a space for learning and peer-to-peer socialization. [More]
Score: 7.3
This Year and Hot Top 4 Examples: 11,165 Total Clicks Date Range: Mar 14 - Nov 14
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Advertisements enter the classroom to communicate a notion of aptitude
Implications - More students are going to school or studying longer than ever before, which has resulted in the utilization of education as a means to sell. Making the correlation that a certain product is for students or smart people, the ads connect to consumers through lifestyle acknowledgement and nostalgia for non-students. [More]