Augmented Reality Coupon Apps
The free to download Valpak Deals app is fantastic because it solves a common problem associated with daily deals: you generally need to go far outside of the city center to redeem your coupon. By using technology that enables users to find deals all around them, the Valpak Deals app has positioned itself to be a real winner.
Implications - The daily deals space is one that sees new entrants all the time who are looking to grab a share of the market. Companies need to continually be presenting real value to their customers.